| Title | BILLBOARDS TO BAGS |
| Brand | CADBURY |
| Product / Service | COMMONWEALTH GAMES |
| Category | C05. Stunts & Live Advertising |
| Entrant | DDB GROUP NEW ZEALAND Auckland, NEW ZEALAND |
| Entrant Company: | DDB GROUP NEW ZEALAND Auckland, NEW ZEALAND |
| Advertising Agency: | DDB GROUP NEW ZEALAND Auckland, NEW ZEALAND |
| Name | Position |
|---|---|
| Toby Talbot | Executive Creative Director |
| Steve Kane/Dan Wright | Creative Director |
| Christie Cooper | Copywriter |
| James Conner | Art Director |
| Greg Jones | Account Supervisor |
| Dov Tombs/Tanya Johnson | Producer |
| Sarah Jones | Account Manager |
| Lucinda Sherborne | Planner |
| Pr - Jen Ferguson/Julia George/Georgia Wilkinson. Events - Amani Peleti/Karina Nisbet | Other Credits |