SNOW GLOBE

TitleSNOW GLOBE
BrandCADBURY
Product / ServiceDAIRY MILK CHOCOLATE
CategoryC02. Special Build
EntrantDDB GROUP NEW ZEALAND Auckland, NEW ZEALAND
Entrant Company:DDB GROUP NEW ZEALAND Auckland, NEW ZEALAND
Advertising Agency:DDB GROUP NEW ZEALAND Auckland, NEW ZEALAND

Credits

Name Position
Toby Talbot Executive Creative Director
Aaron Goldring/Steve Kane/Dave Brady Creative Director
Christie Cooper/Joe Hawkins Copywriter
James Conner Art Director
Greg Jones Account Supervisor
Andrew Fraser/Jessica Nikora Advertiser's Supervisor
Andy Robilliard/Chloe Sutherland Producer
Keri Aves/Sarah Jones Account Manager
Lucinda Sherborne/Thinza Mon Planner
Amani Peleti - Event Director/Claudia Macdonald - Head Of Pr/Experiential Other Credits

Execution

As part of their ‘Share the Joy’ campaign Cadbury wanted to give Aucklanders a bit more magic over the festive season. We created a giant snow globe to give Auckland their very first white Christmas. While temperatures outside were sweltering, inside the public could take a chocolate off the tree and cool off in the snow.