Title | MAGICAL CITY |
Brand | ACE HARDWARE INDONESIA |
Product / Service | KRISBOW |
Category | C03. Small Scale Special Solutions |
Entrant | JWT Jakarta, INDONESIA |
Entrant Company: | JWT Jakarta, INDONESIA |
Advertising Agency: | JWT Jakarta, INDONESIA |
Name | Position |
---|---|
Ivan Hady Wibowo | Executive Creative Director |
Ratna Puspita | Copywriter |
Selwyn Irawan/Sebastian Chendra/Leonard Wiguna | Art Director |
Clarissa Peddy Photography/Digital 217 | Photographer |
Print Producer : Budi Mulianto/ | Producer |
Digital Imaging : Taufik Myman - Canla/Rudy Harianto/Poso Marwan | Other Credits |
The Krisbow Magical City ambient is installed in stores to simplify light bulb testing process for consumers. All they have to do is to plug a Krisbow bottom-holed packaging to the tester and experience a new, fun, magical way in buying light bulbs.