| Title | BOXES |
| Brand | EBAY |
| Product / Service | EBAY |
| Category | C02. Special Build |
| Entrant | LEO BURNETT SYDNEY, AUSTRALIA |
| Entrant Company: | LEO BURNETT SYDNEY, AUSTRALIA |
| Advertising Agency: | LEO BURNETT SYDNEY, AUSTRALIA |
| Name | Position |
|---|---|
| Andy Dilallo | Executive Creative Director |
| Cameron Harris | Creative Director |
| Guy Futcher/Brendan Donnelly | Copywriter |
| Brendan Donnelly/Guy Futcher | Art Director |
| Amir Mireskandari | Photographer |
| Fleur Kennedy | Account Supervisor |
| Suz Mitchell | Advertiser's Supervisor |
| James Rogers/Amir Mireskandari | Producer |
| Rebecca Zhang | Account Manager |
| Luke Atkinson | Planner |
Strategically placed eBay delivery boxes turned existing inner-city Sydney adshels into eBay ads.