Title | DISPOSABLE FOREST |
Brand | GREENPEACE |
Product / Service | GREENPEACE |
Category | C02. Special Build |
Entrant | OGILVY BEIJING, CHINA |
Entrant Company: | OGILVY BEIJING, CHINA |
Advertising Agency: | OGILVY BEIJING, CHINA |
Name | Position |
---|---|
Bill Chan/Doug Schiff/Wilson Chow | Executive Creative Director |
Shiyang He | Creative Director |
Doug Schiff/Lianhui Hao | Copywriter |
Shiyang He/Shujie Qi/Gongxing Wang/Dong Liu/Xiaoxin Yang | Art Director |
Zhu Liu | Photographer |
Shujie Qi | Illustrator |
Yoyo Liu/Vivian Guo/Cara Fan | Account Supervisor |
Agency Producer: Tracy Wu/Yong Zhang | Producer |
Raymond Tao | Account Manager |
Flash Designer: Ajie Liu | Other Credits |
The ‘Disposable Forest’ was placed in a popular Beijing shopping area. It was made of 84000 pairs recycled chopsticks and used to encourage people to refuse use of disposable ones and protect our green forest.