Title | FLUBBER CAR |
Brand | VOLKSWAGEN |
Product / Service | PEOPLE'S CAR PROJECT |
Category | C01. Transit Advertising |
Entrant | PROXIMITY CHINA Beijing, CHINA |
Entrant Company: | PROXIMITY CHINA Beijing, CHINA |
Advertising Agency: | PROXIMITY CHINA Beijing, CHINA |
Name | Position |
---|---|
Georg Warga | Executive Creative Director |
Yufan Cheng/Daryl Villanueva/Felipe Ferreira | Creative Director |
Andy Li/Hymn Wong/Niko Tziopanos/Weareflink | Art Director |
Till Leeser | Photographer |
Enko Von Arnim | Account Supervisor |
Karen Gan | Advertiser's Supervisor |
Volke Kommunikations-Design | Producer |
Howie Ma | Account Manager |
On June 21st, 2011 three odd shaped cars were placed on the streets of Beijing, not in luxury locations but in the old neighborhoods where the real people live. A badge on each car pointed people to our website and our Weibo (twitter) address.