Title Brand Product / Service Entrant Company Location Production Company Location Award
A02 Fast Moving Consumer Goods
SMILE CHOCOLATE FACTORY
EZAKI GLICO
GLICO
DENTSU INC KANSAI Osaka JAPAN
Silver
5 GUM STREET RAID
WRIGLEY'S
5 GUM
CLEMENGER BBDO SYDNEY AUSTRALIA
Short List
SHARE THE JOY
CADBURY
DAIRY MILK
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Bronze
A03 Cars & Automotive
TOKYO ZOO PROJECT
SONY MARKETING JAPAN
NAV-U
FRONTAGE Tokyo JAPAN
Silver
XV RESCUE
SUBARU AUSTRALIA
IMPREZA XV
LEO BURNETT SYDNEY AUSTRALIA
Bronze
BUILD A DREAM CAR
TATA MOTORS
TATA ARIA
EXPERIENCE COMMERCE Mumbai INDIA
Short List
A8L 3D EXPERIENCE
AUDI INDIA
AUDI A8
CREATIVELAND ASIA Mumbai INDIA
Short List
A04 Other Consumer Products
FOTOCOMA BIG CANVAS
RICOH COMPANY
DIGITAL CAMERA-CX5
DENTSU Tokyo JAPAN
Short List
UNIQLO LUCKY LINE
UNIQLO
UNIQLO SPECIAL SALE
DENTSU Tokyo JAPAN

Gold Spike

UNIQLO LUCKY COUNTER
UNIQLO
CLOTHING
DENTSU Tokyo JAPAN
Silver
TABIO SLIDE SHOW
TABIO
LEGWEAR
TAIYO KIKAKU Tokyo JAPAN
Short List
SPACE BALLOON PROJECT
SAMSUNG TELECOMMUNICATIONS JAPAN
GALAXY SII
HAKUHODO Tokyo JAPAN
Silver
TEMPERATURE DISCOUNT
ADIDAS JAPAN
CLIMA COOL
TBWA\HAKUHODO Tokyo JAPAN
Bronze
A05 Consumer Services
JAPAN WORLD CUP 1
JAPAN RACING AND LIVESTOCK PROMOTION FOUNDATION
HORSE RACING
TOKYU AGENCY Tokyo JAPAN
Bronze
A06 Business Products & Services
CHANGING WORLD
FEDEX
FEDEX
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Bronze
EXCELLENT TRACKING QUIZ SHOW!
DOMINO'S PIZZA JAPAN
ORDER PIZZA ONLINE
ASATSU-DK Tokyo JAPAN
Silver
A07 Public Service, Charity & Fund Raising
DOGGELGANGER
MARS
PEDIGREE ADOPTION DRIVE
COLENSO BBDO Auckland NEW ZEALAND

Gold Spike

THE LINE CASE STUDY
AUSTRALIAN GOVERNMENT
AUSTRALIAN GOVERNMENT FAHCSIA
JWT SYDNEY AUSTRALIA
Short List
OPEN BOOK
THE REACH FOUNDATION
AWARENESS CAMPAIGN
DDB GROUP MELBOURNE AUSTRALIA
Short List
PEACE SHADOW PROJECT
HIROSHIMA PEACE MEMORIAL MUSEUM
NUCLEAR WEAPONS AWARENESS
HAKUHODO Tokyo JAPAN
Short List
SPOTLIGHT
AUSTRALIAN BUREAU OF STATISTICS
CENSUS
LEO BURNETT SYDNEY AUSTRALIA
Silver
B02 Consumer Products
THE ESCAPE
INTEL ASIA PACIFIC
THE 2ND GENERATION CORE FAMILY OF PROCESSORS
DDB GROUP HONG KONG HONG KONG
Short List
FRIEND STUDIO
NIKE JAPAN
NIKEID
BASCULE Tokyo JAPAN
Silver
B03 Consumer Services
UNIQLO LUCKY COUNTER
UNIQLO
CLOTHING
DENTSU Tokyo JAPAN
Bronze
C01 Viral Video
REAR VIEW GIRLS LOS ANGELES
LEVI STRAUSS SAN FRANCISCO
LEVI'S CURVE ID JEANS
COLENSO BBDO Auckland NEW ZEALAND
Short List
XYLOPHONE
NTT DOCOMO
MOBILE PHONE
DRILL Tokyo JAPAN

Gold Spike

WHAT'S YOUR NEXT PROJECT?
SAMSUNG ELECTRONICS
CAMERA NX SERIES
CHEIL WORLDWIDE Seoul KOREA
Short List
DREAM RANGER
TA CHONG BANK
TA CHONG BANK
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI
Short List
PANYEE FC
TMB BANK PUBLIC COMPANY
TMB CORPORATE BRANDING
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
Bronze
PASS IT ON WHEN YOU'RE DONE WITH IT
SRI LANKA EYE DONATION SOCIETY
SRI LANKA EYE DONATION SOCIETY
LEO BURNETT SOLUTIONS Colombo SRI LANKA
Short List
C02 Viral & Email Marketing, e-cards etc.
DELAY THE WORK DAY
361
361
OGILVY SHANGHAI CHINA
Short List
UNIQLO LUCKY LINE
UNIQLO
UNIQLO SPECIAL SALE
DENTSU Tokyo JAPAN
Silver
THREAT
SMITH'S SNACKFOOD
DORITOS BATTLE OF THE FLAVOURS
CLEMENGER BBDO SYDNEY AUSTRALIA
Bronze
SOUR/MIRROR
ZENITH
MIRROR
AOI ADVERTISING PROMOTION Tokyo JAPAN

Gold Spike

TOKYO ZOO PROJECT
SONY MARKETING JAPAN
NAV-U
FRONTAGE Tokyo JAPAN
Bronze
C03 Interactive Tools
DOGGELGANGER
MARS
PEDIGREE ADOPTION DRIVE
COLENSO BBDO Auckland NEW ZEALAND
Grand Prix
WORLD'S BIGGEST PAC-MAN
NAMCO BANDI, MICROSOFT
PACMAN, IE9
SOAP CREATIVE Sydney AUSTRALIA
Silver
C04 Community Applications
NIKE SHOUT
NIKE
NIKE SHOUT
OGILVY SINGAPORE SINGAPORE
Bronze
5 GUM STREET RAID
WRIGLEY'S
5 GUM
CLEMENGER BBDO SYDNEY AUSTRALIA
Short List
SEE THE COLD
SSP
S-TAC/KAZEMILL
McCANN HEALTHCARE WORLDWIDE JAPAN Tokyo JAPAN

Gold Spike

NURTURE NATURE
UNILEVER PHILIPPINES
DEODORANT
OGILVYONE WORLDWIDE Manila THE PHILIPPINES
Short List
PLAN-T
PARLE AGRO
HIPPO BAKED MUNCHIES
CREATIVELAND ASIA Mumbai INDIA
Bronze
C05 Other Digital Channels
BIG STAIN
PROCTER & GAMBLE
ARIEL
SAATCHI & SAATCHI GREAT WALL ADVERTISING Guangzhou CHINA
Bronze
MUSICAL FITTING ROOMS
STARHUB
ONLINE MUSIC STORE
DDB GROUP SINGAPORE SINGAPORE
Silver
D01 Integrated Digital Campaign
THE LINE
AUSTRALIAN GOVERNMENT
AUSTRALIAN GOVERNMENT FAHCSIA
JWT SYDNEY AUSTRALIA
Short List
PEOPLE'S CAR PROJECT
VOLKSWAGEN
PEOPLE'S CAR PROJECT
PROXIMITY CHINA Beijing CHINA
Short List
STEINLAGER PURE LAND
LION NATHAN
STEINLAGER PURE
SHIFT Auckland NEW ZEALAND
Short List
SPOTLIGHT
AUSTRALIAN BUREAU OF STATISTICS
CENSUS
LEO BURNETT SYDNEY AUSTRALIA
Bronze
XV RESCUE
SUBARU AUSTRALIA
IMPREZA XV
LEO BURNETT SYDNEY AUSTRALIA
Bronze
TEMPERATURE DISCOUNT
ADIDAS JAPAN
CLIMA COOL
TBWA\HAKUHODO Tokyo JAPAN
Short List
SHARE THE JOY
CADBURY
DAIRY MILK
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Silver
CHANGING WORLD
FEDEX
FEDEX
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Short List