| Title | ELECTRIFY INDIGO |
| Brand | BRAIN MAGAZINE |
| Product / Service | MAGAZINE |
| Category | A05. Consumer Services |
| Entrant | JWT SHANGHAI, CHINA |
| Entrant Company: | JWT SHANGHAI, CHINA |
| Advertising/Web Design Agency: | JWT SHANGHAI, CHINA |
| Name | Company | Position |
|---|---|---|
| Yang Yeo, Elvis Chau | JWT Shanghai | Executive Creative Director |
| Terence Leong | JWT Shanghai | Creative Director |
| Zhang Chao, Simon Yu | JWT Shanghai | Art Director |
| Salome Zhang | JWT Shanghai | Copywriter |
| Simon Yu | JWT Shanghai | Animator |
| Eric Yu | JWT Shanghai | Programmer |
| Zhang Chao, Salome Zhang | JWT Shanghai | Director |
| Terence Leong, Salome Zhang, Simon Yu | JWT Shanghai | Editor |
| Takashi Aoki | JWT Shanghai | Client Service |
| Szeling Chang | Shooting Gallery Asia | Cameraman |
| Chris Zhou | - | Music Production Company |
Brain, Japan’s most read art and design magazine, invites agencies from around the world to design their covers with different colour theme. We were briefed to use indigo and went beyond to create a cover that lets the reader interact with the colour. The cover layout shows human specimens dressed stuck to electric cables with an invitation to go online to turn on the switch to enjoy an audio and visual feast of bizarre graphics and sounds generated by passing 10,000 volts of electric current through the indigo colour. JURY: Please open this link through Mozilla Firefox.