| Title | SHOOTTER |
| Brand | KOSE |
| Product / Service | ADIDAS SKIN PROTECTION |
| Category | A02. Fast Moving Consumer Goods |
| Entrant | ARMZ Tokyo, JAPAN |
| Entrant Company: | ARMZ Tokyo, JAPAN |
| Advertising/Web Design Agency: | HAKUHODO Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Katsuhiko Suzuki | HAKUHODO | Executive Creative Director |
| Kentaro Masamura | HAKUHODO | Creative Director |
| Kentaro Masamura | HAKUHODO | Copywriter |
| Jeong-ho Im | mount | Art Director |
| Kazumasa Teshigawara | qubibi | Art Director |
| Kentaro Masamura | HAKUHODO | Agency Producer |
| Kazumasa Teshigawara | qubibi | Director |
| Kentaro Hayashi | HAKUHODO | Account Director |
| Hidekazu Hayashi | mount | Head of Technology |
| Kentaro Masamura | HAKUHODO | Planner |
| Jeong-ho Im | mount | Planner |
| Kazumasa Teshigawara | qubibi | Planner |
| Takeshiro Umetsu | mount | Planner |
| Seigo Akamatsu | iret | Senior Developer |
| Akira Shimada | ARMZ | Producer |
| Zin Yoshida | Salon Music | Sound Design |
| Koya Okada | - | Illustrator |
| Jamie Nishizaki | ARMZ | Production Manager |
“SHOOTTER” is a football game where a Twitter user can battle with any other user. Not only can you play against your friends, but against celebrities like Lady Gaga and Christiano Ronaldo. The more followers your opponent has, the stronger they become. The game itself is very simple. Just choose your opponent, and make a strong shot. This is our answer to create a new form of communication through social media by experiencing a new visual interface of the excitement of a virtual colosseum. Hit the space bar, and make your best shot!