| Title | A8L 3D EXPERIENCE |
| Brand | AUDI INDIA |
| Product / Service | AUDI A8 |
| Category | D01. Integrated Digital Campaign |
| Entrant | CREATIVELAND ASIA Mumbai , INDIA |
| Entrant Company: | CREATIVELAND ASIA Mumbai, INDIA |
| Advertising/Web Design Agency: | CREATIVELAND ASIA Mumbai, INDIA |
| Name | Company | Position |
|---|---|---|
| Sajan Raj Kurup | Creativeland Asia | Chief Creative Officer/Copywriter |
| Vikram Gaikwad | Creativeland Asia | Executive Creative Director |
| Anu Joseph | Creativeland Asia | Executive Creative Director/Copywriter |
| Vinit Bharucha | Creativeland Asia | Copywriter |
| Siddhartha Menon | Creativeland Asia | Copywriter |
| Rodrigo Sobral | The Mill | Digital Creative Director |
| Andy Orrick | The Mill | Executive Producer |
| Tony Volpe | The Mill | Creative Technologist |
| Joel Godfrey | The Mill | Senior Project Manager |
| Paul Kennerley | The Mill | Art Director, Digital |
| Bryan Elijah | Creativeland Asia | Art Director |
| Sajiv Kurup | Crocodile Films | Executive Producer |
| Aditya Subramaniam | Creativeland Asia | Account Supervisor |
| Kiran Nandwani | Creativeland Asia | Account Producer |
Once the customer logs on to the 3D micro-site, it will play the 3D film we created for the Audi A8L. The unique part of the website is that the user can at any point while the film is running, click on any of the feature of the car being showcased in the film and explore it further. And when done exploring the feature come back and continue with the film where he left off. The user experience allows the user to seamlessly move in and out of the film and immerse himself in the world of the A8 L luxury features. Not to mention that 3D allows the user to virtually experience space and the depth in the new car.