| Title | WISH UPON A STAR |
| Brand | STARWOOD |
| Product / Service | MADE FOR CHINA |
| Category | D01. Integrated Digital Campaign |
| Entrant | POSSIBLE WORLDWIDE Singapore, SINGAPORE |
| Entrant Company: | POSSIBLE WORLDWIDE Singapore, SINGAPORE |
| Advertising/Web Design Agency: | POSSIBLE WORLDWIDE Singapore, SINGAPORE |
| Name | Company | Position |
|---|---|---|
| Andrew Mason | Possible Worldwide | Executive Creative Director |
| Ken Chung | Viral Xmedia | Director |
| Samuel Poh | Possible Worldwide | Associate Creative Director/ Art Direction |
| Takeyuki Onishi | Viral Xmedia | Director of Photography |
| Eve Aw | Possible Worldwide | Writer |
| Gladys Pang | Possible Worldwide | Editor |
| April Koh | Possible Worldwide | Producer |
| Allan Tham | Possible Worldwide | Senior Designer |
| Samuel Poh | Possible Worldwide | Still Photography |
| Nadim Van Der Ros | Possible Worldwide | Client Engagement Director |
The Made for China umbrella brand embodies hotel giant Starwood’s commitment to the Chinese traveller – offering everything from a new Chinese language booking engine, to the promise of home comforts during hotel stays. “Wish Upon a Star” – China’s first online travel drama – was the launch campaign crafted to bring Made for China to life. Set across four locations in three continents, the series features two fictional travellers who fall in love as they enjoy the Starwood experience.