| Title | HEARING THE SUNSHINE |
| Brand | TOURISM AUTHORITY OF THAILAND |
| Product / Service | TOURISM AUTHORITY OF THAILAND |
| Category | A05. Consumer Services |
| Entrant | McCANN WORLDGROUP Bangkok, THAILAND |
| Entrant Company: | McCANN WORLDGROUP Bangkok, THAILAND |
| Advertising/Web Design Agency: | McCANN WORLDGROUP Bangkok, THAILAND |
| Name | Company | Position |
|---|---|---|
| Martin Lee | McCann Worldgroup Thailand | Chief Creative Officer |
| Supachai Toemtechatpong | McCann Worldgroup Thailand | Creative Director |
| Napapatch Kantasil | McCann Worldgroup Thailand | Copywriter |
| Anuwat Nitipanont | McCann Worldgroup Thailand | Art Director |
| Siriwan Bamrungphol | McCann Worldgroup Thailand | Agency Producer |
| Jackie Wang | McCann Worldgroup Thailand | Account Supervisor |
| Chanokkan Nitijanya | McCann Worldgroup Thailand | Account Manager |
| Prayer Trairatvorakul | McCann Worldgroup Thailand | Copywriter |
| Kantapon Maeteekul | McCann Worldgroup Thailand | Art Director |
THE IDEA: "THE WORLD'S MEMORIES OF THAILAND" We tugged at the heartstrings of past visitors with a worldwide to share their memories of Thailand at "www.mostamazingshow.com" with the world to see it in a film. We then took these collective memories and turned them into a film. we featured user-submitted memories of that destination, allowing viewers to explore other visitors' memories. synopsis : HEARING THE SUNSHINE was a story of two travelers who came to Thailand in search of new experiences. Viewers got to follow them through Thailand as their relationship slowly developed.