| Title | WELCOME TO MY WORLD |
| Brand | CHILDREN'S SOCIETY SINGAPORE |
| Product / Service | WELFARE |
| Category | C04. Community Applications |
| Entrant | JWT/XM SINGAPORE, SINGAPORE |
| Entrant Company: | JWT/XM SINGAPORE, SINGAPORE |
| Advertising/Web Design Agency: | JWT/XM SINGAPORE, SINGAPORE |
| Name | Company | Position |
|---|---|---|
| Valerie Cheng | XM/JWT Singapore | Executive Creative Director |
| Roy Lin | XM/JWT Singapore | Art Director |
| Norman Chua | XM/JWT Singapore | Copywriter |
| Arnel Aguinaldo | XM/JWT Singapore | Rich Media Developer |
| Jun Fukawa | XM/JWT Singapore | Chief Creative Officer |
In today's digital age, parents are spending less time with their children and more on Facebook connecting with friends and even strangers. As such, their children get neglected. `Welcome To My World' is a Facebook application that brings parents and children together. Through the application, parents unknowingly take an interactive quiz that's based on their children's Facebook profile. For parents who have not checked their childen's Facebook profile, these questions become tricky. At the end of the quiz, the parents receive a reality check of how badly they've performed. And the solution is to spend more time with their children.