Title | THE LEFT-OVERS COLLECTION |
Brand | BITI'S VIETNAM |
Product / Service | BITI'SHUNTER |
Category | C07. Corporate Purpose & Social Responsibility |
Entrant | BITI'S Ho Chi Minh City, VIETNAM |
Idea Creation | DENTSU REDDER ADVERTISING Ho Chi Minh City, VIETNAM |
Name | Company | Position |
---|---|---|
Livio Grossi | Dentsu Redder | Creative Director |
Christian Gaziamodo | Dentsu Redder | Art Director |
Quynh Anh Tran | Dentsu Redder | Copywriter |
Hung Vo | Dentsu Redder | Planning Director |
Edmund Choe | Dentsu Redder | Chief Creative Officer |
Make the most of a global crisis with a product and a campaign that would surprise and inspire the young Vietnamese, while pushing the brand to take their first step towards a more sustainable footprint.