VACCINAID

TitleVACCINAID
BrandOYO
Product / ServiceOYO
CategoryA03. Travel, Leisure, Retail, Restaurants & Fast Food Chains
EntrantOYO HOTELS AND HOMES PVT LTD. Gurgaon, INDIA
Idea Creation OYO HOTELS AND HOMES PVT LTD. Gurgaon, INDIA
Production OYO HOTELS AND HOMES PVT LTD. Gurgaon, INDIA

Credits

Name Company Position
Mayur Hola OYO Hotels & Homes Pvt. Ltd. Creative conceptualisation & supervision
Prateek Suri OYO Hotels & Homes Pvt. Ltd. Creative supervision
Sanghamitra Chakraborty OYO Hotels & Homes Pvt. Ltd. Implementation & supervision
Rajat Agarwal OYO Hotels & Homes Pvt. Ltd Design conceptualization and supervision
Nishant Jayaswal OYO Hotels & Homes Pvt. Ltd Strategy planning
Tanushree Majumder OYO Hotels & Homes Pvt. Ltd. Design support
Satabhisa Bhaumik OYO Hotels & Homes Pvt. Ltd. Copy support
Anissha Mazumder OYO Hotels & Homes Pvt. Ltd Copy support
Sunil Kumar OYO Hotels & Homes Pvt. Ltd Design support
Jatin Sangwan OYO Hotels & Homes Pvt. Ltd Copy Support

Cultural / Context information for the jury

There are over 19,000+ OYO’s; basically in every corner of India. OYO has made stepping out that easier. But with COVID, travel got heavily impacted. Amidst the anxiety and chaos, people needed a safe place to quarantine, conduct business, without infecting their loved ones at home. They needed a second place, a second home. We wanted to offer safe places of stay for our customers so when the vaccination drives started, OYO moved fast to drive vaccination amongst its hotel staff. Every OYO next door in the neighbourhood (with vaccinated staff) was given the “VaccinAid” tag on the OYO app. We made it easier for customers to find and book a ‘Vaccinaid OYO’ — right in their neighbourhood, or wherever else they needed it. The OYO next door became the safest place to be. A safe space next to home for everything that needed to be done, outside the home.

Translation. Provide a full English translation of any text.

N/A