| Title | MAERSK ALWAYS-ON SUPPLY CHAIN |
| Brand | MAERSK |
| Product / Service | MAERSK AUTOMOTIVE VERTICAL |
| Category | A05. Consumer Services / Business to Business |
| Entrant | A P MOLLER MAERSK Bangalore, INDIA |
| Idea Creation | A P MOLLER MAERSK Bangalore, INDIA |
| Name | Company | Position |
|---|---|---|
| Suraj Vasanthan | A. P. Moller - Maersk (IMS - Integrated Marketing Solutions) | Creative Director, Copywriter |
| Shyamal Raghavan Kottayil | A. P. Moller - Maersk (IMS - Integrated Marketing Solutions) | Art Director |
| Prithu Sunil | A. P. Moller - Maersk (IMS - Integrated Marketing Solutions) | Copywriter |
The billboard was strategically chosen to be en route to Auto units, OEMs as well as component factories, targeting auto executives. The billboard, with its innovation, would be activated at night. In the day it was a regular billboard.
NA
Yes