| Title | COME DOWN FOR AIR PART II – ABALONE |
| Brand | TOURISM TASMANIA |
| Product / Service | TOURISM TASMANIA |
| Category | A03. Travel, Leisure, Retail, Restaurants & Fast Food Chains |
| Entrant | BMF Sydney, AUSTRALIA |
| Idea Creation | BMF Sydney, AUSTRALIA |
| Production | FINCH Sydney, AUSTRALIA |
| Production 2 | REVOLVER Sydney, AUSTRALIA |
| Post Production | THE EDITORS Sydney, AUSTRALIA |
| Post Production 2 | RUMBLE STUDIOS Sydney, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| Alex Derwin | BMF | Chief Creative Officer |
| David Fraser | BMF | Creative Director |
| Casey Schweikert | BMF | Associate Creative Directors |
| Jack Robertson | BMF | Art Director |
| Rees Steel | BMF | Associate Creative Directors |
| Rob Boddington | BMF | Copywriter |
| Emily Field | BMF | Creative |
| Fiona McLeod | BMF | Design Director |
| Christina Aventi | BMF | Chief Strategy Officer |
| Thomasine Burnap | BMF | Group Planning Director |
| Stephen McArdle | BMF | CEO |
| Edward Hughes | BMF | Group Account Directo |
| Adam Reeves | BMF | Senior Account Manager |
| India Gates | BMF | Senior Account Managers |
| Jenny Lee-Archer | BMF | Head of TV |
| Mandy Payne | BMF | Agency Producer |
| Justin Kurzel | Revolver / Will O’Rourke | Director |
| Pip Smart | Revolver / Will O’Rourke | Executive Producer |
| Isabella Vitelli | Revolver / Will O’Rourke | Producer |
| Basir Salleh | BMF | Art Buyer |
| Clare Yardley | BMF | Creative Services Director |
| Karen Liddle | BMF | Production Director |
| Catarina Duardo | BMF | Finished Artist |
Tasmania is the island off the big island at the edge of world. Weird and whimsical, irreverent and inconspicuous, raw and relaxed. Home of the southern hemisphere’s most avant garde art collection. Pristine wilderness. Seat of significant history, boutique accommodation and handcrafted everything. People think Tasmania is ‘different’ to the rest of Australia. Offbeat. Original. And it is. Tourism Tasmania continues its campaign that calls on Australians to break free from the stresses of modern life; an opportunity to breathe in the incredible nature, the thriving culture, or simply reconnect with yourself. An invitation to ‘Come Down for Air’.
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