VAUNDY「SHIWAAWASE」

TitleVAUNDY「SHIWAAWASE」
BrandN/A
Product / ServiceVAUNDY「SHIWAAWASE」
CategoryA01. Music Video
EntrantGEEK PICTURES INC. Tokyo, JAPAN
Idea Creation SDR INC. Tokyo, JAPAN
Idea Creation 2 VIVISION Tokyo, JAPAN
Production GEEK PICTURES INC. Tokyo, JAPAN
Production 2 SDR INC. Tokyo, JAPAN
Production 3 VIVISION Tokyo, JAPAN

Credits

Name Company Position
Yuichi Kodama vivision Director
Shunsuke Kishimoto GEEK PICTURES INC. Producer
Daiki Hasegawa GEEK PICTURES INC. Production Manager
Tomoyuki Kawakami N/A Cinematographer
Koshiro Ueno N/A Lighting Desiner
Chihiro Matsumoto R.mond Production Designer
Shunsuke Endo KICKS Editor
Masahiro Ishiyama DIGITAL GARDEN inc. Colorist
Kazune Masutomi N/A Mixer
Yoshiaki Tokunaga ONPa Sound Effect
Tetsuka Niiyama U CG
Masanori Takahashi C CG
Yusuke Takahashi FLUX CG
Kazushi Nagase Slanted CG
Masashi Kuwahara VISUALMAN TOKYO CG
Ryoji Inagaki MAROONBRAND Hair and Makeup
Kumiko Iijima N/A Stylist
Furitsukekagyou airman AIRMAN Choreography
Tomokazu Yamauchi kosei Casting

Background

With the declaration of an emergency by COVID-19, the way of shooting and the way of thinking are changing, In a world where remote work and other forms of work are becoming commonplace, it is important for the characters in the video to work together. It implies that it is important to work together to confront the situation, no matter where you are. In addition, the girl who makes a wish on the tower, which incorporates culture from various aspects of Japan, behaves like an onmyoji peculiar to Japan, and the priest is a character who homages Japanese comic.

Describe the creative idea

The film is made by a composition that will give you a feeling like watching a whole moive in 5 and a half minutes. The film is structured in such a way that the characters are in separate spaces but seem to be coming together. In addition, this film tried to make the image memorable by giving each character a characteristic like a superhero.

Describe the strategy

By unifying the entire image into monochrome instead of color, the theme of the song, "view of life and death," is expressed.The monochrome tone is also one of the factors that make CG, composition, and expressiveness more stand out.

Describe the execution

As for shooting, we put a green background on the entire studio, set up stunts and many arts in just one studio. Regarding CG, we distributed it to 5 companies in total.

Describe the outcome

Received the 2021 MTV Award Japan's Best Visual Effects Award, and was featured in numerous programs in Japan, and was highly evaluated by many generations and industries other than the target 20s. It also had a lot of influence on the Japanese video industry. Music videos in Japan these days tend to be Lo-Fi with a vintage feel and nostalgic production that even young directors can challenge due to budgetary reasons, but by showing this quality video to young directors makes everyone start to think how the Music Video should be.

Links

Video URL