Title | TIGER |
Brand | PRIME INDIAN HOSPITALS |
Product / Service | COIVD VACCINE AWARENESS FROM PRIME INDIAN HOSPITALS |
Category | B01. Brand-led Education & Awareness |
Entrant | McCANN INDIA Mumbai, INDIA |
Idea Creation | McCANN INDIA Mumbai, INDIA |
Name | Company | Position |
---|---|---|
Prasoon Joshi | McCann Worldgroup | Creative Leadership |
Ashish Chakravarty | McCann Worldgroup | Creative Leadership |
Sambit Mohanty | McCann Worldgroup | Creative Leadership |
Rathish Subramaniam | McCann Worldgroup | Creative conceptualisation and execution |
Karthik R | McCann Worldgroup | Copywriter |
Sandeep Palasseri | McCann Worldgroup | Art director |
Crystal Carvalho | McCann Worldgroup | Agency Producer |
Binesh Sharma | McCann Worldgroup | Copywriter |
Rishabh Mishra | McCann Worldgroup | Copywriter |
Amol Jadhav | Shoot at sight | Photographer |
Beyond Studios | Beyond Studios | retouching |
Raj Chedda | Shoot at sight | Executive Producer |
72,006 pricks to look fearsome. 2 to become fearless. Get you COVID vaccine administered now.
The streets of rural India are a photographer’s canvas. The texture, the landscape is always distinct. The portraiture of the people is always candid and has a distinct look. Which is unmistakably rural India. In these visuals, the photography keeps it raw and real, striking the prefect balance between advertising and authenticity. Here, we unmistakably captured the look and feel of rural India. The settings are ubiquitous street side tattoo venues that are prominent in these regions. The photograph deliberately makes you do a double take to catch the vaccine syringe, the composition being a fine balance of subtlety and starkness.