Title | BOYS DO CRY |
Brand | GOTCHA4LIFE FOUNDATION |
Product / Service | N/A |
Category | B02. Non-profit / Foundation-led Education & Awareness |
Entrant | THE HALLWAY Sydney, AUSTRALIA |
Idea Creation | THE HALLWAY Sydney, AUSTRALIA |
Media Placement | INITIATIVE Sydney, AUSTRALIA |
Production | GOOD OIL Sydney, AUSTRALIA |
Production 2 | UNCANNY VALLEY Sydney, AUSTRALIA |
Post Production | UNCANNY VALLEY Sydney, AUSTRALIA |
Post Production 2 | MIGHTY SOUND Sydney, AUSTRALIA |
Post Production 3 | ARC EDIT Sydney, AUSTRALIA |
Additional Company | UNLTD Sydney, AUSTRALIA |
Additional Company 2 | GOTCHA4LIFE FOUNDATION LTD Manly, AUSTRALIA |
Additional Company 3 | HEIRESS FILMS Sydney, AUSTRALIA |
Additional Company 4 | HANNAH WATKINS PUBLICITY Waverley, AUSTRALIA |
Name | Company | Position |
---|---|---|
Simon Lee | The Hallway | Executive Creative Director/Copywriter |
Aldo Ferretto | The Hallway | Creative Director/Art Director |
Tim Wood | Freelance | Copywriter |
Iain MacMillan | Freelance | Art Director |
Dallas Woods | Freelance | Copywriter & Singer |
Tim Mottau | The Hallway | Head of Strategy |
Chris Murphy | The Hallway | Account Director |
Carolyn Starkey | The Hallway | Film Producer |
Michael Wilson | The Hallway | Producer |
Mat Rawnsley | The Hallway | Comms Strategist |
Jules Hall | The Hallway | CEO |
Gus Worland | GOTCHA4LIFE FOUNDATION | Client |
Savannah Fielder | GOTCHA4LIFE FOUNDATION | Client |
Tom Campbell | Good Oil | Director |
Catherine Warner | Good Oil | Producer |
Sam Long | Good Oil | Executive Producer |
Sam Chiplin | Good Oil | DoP |
Cameron Bruce | Good Oil | Musical Director/Arranger |
Charlton Hill | Uncanny Valley | Music Supervision |
Justin Shave | Uncanny Valley | Music Producer |
Matt Perrott | Mighty Sound | Audio Post |
Phoebe Taylor | Arc Edit | Editor |
Olivier Fontena | Arc Edit | Colourist |
Jennifer Cummins | Heiress Films | Executive Producer |
Jackie Turnure | Heiress Films | Impact Producer |
Hannah Watkins | Heiress Films | Publicist |
Elle Williams | Heiress Films | Website Designer/Developer |
Harrison Lochtenberg | Heiress Films | Impact Coordinator |
Abbey Cummins | Heiress Films | Social Media Coordinator |
Saarika Shah | UnLtd | Head of Industry Partnerships |
Chris Freel | UnLtd | CEO |
Rachel Troy | UnLtd | Chief Operating Officer |
Jason Maggs | Initiative | Head of Initiative Impact & Senior Director of Strategy |
Danielle Galipienzo | Initiative | Director, Client Advice & Management |
Melissa Fienne | Initiative | CEO |
The film features a diverse group of men aged 12 to 75 representing Australia’s broad multicultural population coming together to sing the words to Boys Do Cry - an anthem to help stop male suicide. The song is an adaptation, with new lyrics of The Cure’s iconic single Boys Don’t Cry. The film ends with a line that urges men to reach out for help when struggling with mental health issues: WHEN THE GOING GETS TOUGH, GET TALKING.