JUST SYNC

TitleJUST SYNC
BrandOPPO
Product / ServiceCOLOROS 12
CategoryB05. Visual Effects
EntrantOPPO Shenzhen, CHINA
Idea Creation OPPO Shenzhen, CHINA
Production HAMLET Brussels, BELGIUM
Production 2 KOUZ PRODUCTION Paris, FRANCE
Post Production DIVIDE Gent, BELGIUM

Credits

Name Company Position
Joseph Lau OPPO Ideation, Script Writing
Chin Yau Chong OPPO Ideation, Script Writing, Art Direction
Jason Felstead Hamlet Production
Ruben Goots Hamlet Production
Pim Verhaert Hamlet Production, Client Management
Lynn Wong Hamlet Post Production, Client Management
AB CD CD Hamlet Directing, Art Direction
Martijn Melis Hamlet Cinematography
Alexis Benot Hamlet Editor
Sylvain Canaux Hamlet Colorist
Matthew Ma OPPO Creative Management

Write a short summary of what happens in the film.

OPPO launched its latest OS system - Color OS12. In the product feature film, rather than doing the conventional informative video, the film uses different techniques like stop motion, CG, and different visual effects to convey the features of the OS. We follow the journey of our protagonist, with a simple tap and by updating to ColorOS 12, and using metaphor in her daily life to convey the benefits of the ColorOS 12. Throughout the whole film, we see the benefits of ColorOS 12 which everything syncs together without hassle.

Tell the jury about the visual effects and summarise any relevant challenges or techniques.

Our visual effects play an important role in storytelling. It enriches the set we build and enhances the realism of the benefits of our product. The visual effects helps to convey the benefits of our product in a fun way, blending the virtual world and real world seamlessly.

Links

Video URL