Title | THE MIRROR | UN AIDS |
Brand | UN AIDS |
Product / Service | UN AIDS |
Category | A01. Direction |
Entrant | GOOD MORNING Mumbai, INDIA |
Idea Creation | FCB INDIA Delhi, INDIA |
Production | GOOD MORNING Mumbai, INDIA |
Post Production | GOOD MORNING Mumbai, INDIA |
Name | Company | Position |
---|---|---|
Shashank Chaturvedi | Good Morning | Director |
Robin Dcruz | Good Morning | Producer |
Swati Bhattacharya | FCB India | Creative Chairperson |
Shashank Chaturvedi | Good Morning | Director of Photography |
Tushar Mehra | Goodmorning | Assistant Director of Photography |
This film breaks down gender diversity taboos among children and raises awareness about their rights. All children deserve an equal opportunity to grow up in a safe and loving environment. The film portrays a shy young boy smiling while wearing a woman’s scarf as he sees his reflection in a mirror. The movie captures the pivotal moment of self-recognition.
The film portrays a shy young small town Indian boy, his family is flying kites on the rooftop, a typical activity in small Indian towns, when his mother sees him sulking she asks him if he wants to fly kites for a bit he isn't interested by that activity at all. He realises every member of the house is busy flying kites, so he decides to go to a dressing area & he begins to dress up in Indian woman's attire. He is smiling & joyous as he is wearing a bindi (a sticker worn by Indian women on the centre of their forehead), traditional Indian bangles, applying lipstick & draping a woman's scarf over the head (traditional to Indian women). He then dances in this attire.