Short List
Product / ServiceN/A
CategoryA02. Script
Media Placement INITIATIVE Sydney, AUSTRALIA
Production GOOD OIL Sydney, AUSTRALIA
Post Production 2 MIGHTY SOUND Sydney, AUSTRALIA
Post Production 3 ARC EDIT Sydney, AUSTRALIA
Additional Company UNLTD Sydney, AUSTRALIA
Additional Company 3 HEIRESS FILMS Sydney, AUSTRALIA


Name Company Position
Simon Lee The Hallway Executive Creative Director/Copywriter
Aldo Ferretto The Hallway Creative Director/Art Director
Tim Wood Freelance Copywriter
Iain MacMillan Freelance Art Director
Dallas Woods Freelance Copywriter & Singer
Tim Mottau The Hallway Head of Strategy
Chris Murphy The Hallway Account Director
Carolyn Starkey The Hallway Film Producer
Michael Wilson The Hallway Producer
Mat Rawnsley The Hallway Comms Strategist
Jules Hall The Hallway CEO
Savannah Fielder GOTCHA4LIFE FOUNDATION Client
Tom Campbell Good Oil Director
Catherine Warner Good Oil Producer
Sam Long Good Oil Executive Producer
Sam Chiplin Good Oil DoP
Cameron Bruce Good Oil Musical Director/Arranger
Charlton Hill Uncanny Valley Music Supervision
Justin Shave Uncanny Valley Music Producer
Matt Perrott Mighty Sound Audio Post
Phoebe Taylor Arc Edit Editor
Olivier Fontena Arc Edit Colourist
Jennifer Cummins Heiress Films Executive Producer
Jackie Turnure Heiress Films Impact Producer
Hannah Watkins Heiress Films Publicist
Elle Williams Heiress Films Website Designer/Developer
Harrison Lochtenberg Heiress Films Impact Coordinator
Abbey Cummins Heiress Films Social Media Coordinator
Saarika Shah UnLtd Head of Industry Partnerships
Chris Freel UnLtd CEO
Rachel Troy UnLtd Chief Operating Officer
Jason Maggs Initiative Head of Initiative Impact & Senior Director of Strategy
Danielle Galipienzo Initiative Director, Client Advice & Management
Melissa Fienne Initiative CEO

Write a short summary of what happens in the film.

The film features a diverse group of men aged 12 to 75 representing Australia’s broad multicultural population coming together to sing the words to Boys Do Cry - an anthem to help stop male suicide. The song is an adaptation, with new lyrics and arrangement of The Cure’s iconic single Boys Don’t Cry. The film ends with a line that urges men to reach out for help when struggling with mental health issues: WHEN THE GOING GETS TOUGH, GET TALKING.

Cultural / Context information for the jury

Australia is facing a “Mental Health Epidemic” and men in particular are doing it tough. Statistics show that 1 in 8 men will experience depression in their lifetime and 1 in 5 will suffer from anxiety. But men are notoriously reluctant to reach out for help and talk about their feelings when they’re struggling. Instead, they try to “man up” and keep their problems to themselves. The consequences of this are horrifying: every day in Australia an average of seven men take their own life. Suicide is in fact the leading cause of death in men aged 15 to 49, making male suicide Australia’s #1 public health problem.

Provide the full film script in English.

We open on the interior of a wooden floored community space. Plastic chairs are arranged in a circle and a diverse group of men are milling around. We hear the low hubbub of their voices. The men each find their way to a chair in the circle. They sit down and the room begins to fall silent with a sense of tense expectation. We pan across a few of the men, lingering briefly on a thirty-something indigenous man, then cut to Eddie, a hard looking man in his fifties, bearded and weathered. The lines etched across his face speak volumes of his experience. But there’s something about his presence that’s at odds with his appearance; there’s a lack of confidence, a sense of vulnerability. Eddie swallows, takes a breath, then stands up and begins to sing: EDDIE: Sometimes when we’re hurting and the darkness comes and fills our mind, we feel like we’re all alone, without the strength we need to find... His voice is not that of a trained singer; his voice trembles. As he continues to sing, we slowly pull back from his close-up to show the other men sat in the circle watching him, listening to his words. Some of them shuffle in their seats; they too look vulnerable, uncomfortable. A few of them hesitantly join in with the next lines as we cut back and forth between the group and Eddie. GROUP: Don’t like to talk about it, we bottle it all up inside. We man up like our fathers taught us, hiding the tears in our eyes. As we reach the first chorus, more men begin to sing. We pan across them, showing the diversity of men and boys in this circle - young and old, of a variety of different builds, appearances and ethnicities. Some of them begin to stand up now too, and the singing grows in confidence. GROUP: But boys do cry. Boys do cry Beginning to feel one another’s support, their united voices grow as more stand up and join in, and they become stronger together. Buoyed by this, they look to one another: it’s a bit awkward but there is strength found there, unity. GROUP: Your strength is not in silence, but in sharing what is in your heart. It’s something to be proud of, when what’s there is tearing you apart. It feels good to talk about it, to free yourself from the lies of the voice that said that men shouldn’t have tears in their eyes, As we hit the back end of the verse, we cut to a wide shot that shows our full circle of men, standing, singing, together. And as we begin the next chorus, heads are held high, impassioned and united in pride. GROUP: Cause boys do cry. Boys do cry We cut between a series of close ups of our different men, seeing the personal significance of the song’s words in the expressions and body language of each of the singers. We linger again for a beat on our indigenous man - he’s not singing, seemingly lost in his own intense thoughts. GROUP: It’s time to stand together, and show our sons a different way, to turn the tide of darkness, that is taking our mates’ lives away. Let’s make tomorrow, the day that we start, speaking our feelings, sharing what’s hurting our hearts. The back end of the verse is delivered at peak intensity, affording a resounding crescendo. Then we cut to our indigenous man - recording artist Dallas Woods. He steps forward and begins to deliver a rap whilst the singing backs off, retaining only the harmonies. DALLAS: “I’ve been guilty of a fake smile, yeah I’m feeling fine - life of the party but inside I don’t feel alive. Telling all of my closest that it’s all good, I’m gonna be alright cos to let them know I’m a broken soul, that honestly is my kryptonite. My ego he evil, manipulate me with lies that real men are unbreakable, that real men don’t cry. But real men get help and real men do cry, I wish I had that convo with my brothers in the sky. RIP.” The other men stand and listen, feeling his words, empathising with their meaning. There’s a tangible sense of connection between them all. As Dallas finishes his rap, the men all join in together again and we pan across them - united by the words that have brought them all together - as they rousingly deliver the final verse and chorus. GROUP: We can do most anything, when together we stand side by side, making a change for the better, stop hiding the tears in our eyes. Cause boys do Cry, boys do cry, boys do Cry, boys do cry… As the singing tails off, we cut back to our first singer, Eddie. There’s a sense of peace in his features now, a smile in his eyes. He hugs the guy next to him and we pull out to a wider shot that reveals other men from the circle, shaking hands, talking, connecting, gently congratulating each other for the vulnerability they have shared together. We hear the hubbub of their voices as a SUPER appears on screen: SUPER: Whatever you’re going through, talking to family, a mate, or a health professional could be the first step to making it better. We fade to black, bringing up the campaign tagline: WHEN THE GOING GETS TOUGH, GET TALKING The Boys Do Cry logo and URL appear on screen, then we fade to black.


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