Title | LG DISPLAY OLED GAMING AD |
Brand | LG DISPLAY |
Product / Service | OLED TV |
Category | A05. Cinematography |
Entrant | HS AD Seoul, SOUTH KOREA |
Idea Creation | HS AD Seoul, SOUTH KOREA |
Media Placement | HS AD Seoul, SOUTH KOREA |
PR | HS AD Seoul, SOUTH KOREA |
Production | HS AD Seoul, SOUTH KOREA |
Post Production | HS AD Seoul, SOUTH KOREA |
Name | Company | Position |
---|---|---|
DAE WON KIM | HS Ad | Creative Director |
OLED Micro Segmentation (game)-related, high-quality and attention-grabbing video To spread OLED gaming excellence to global gamers
A total of 2 videos that appeal to OLED excellent immersion and response speed Delivering OLED gaming excellence through image quality and composition appealed to global gamer targets A different level of display that gives gamers the value of a differentiated sense, experience, and pleasure as a gaming display. Positioning the OLED
It was composed to bring out the immersion of the story through movie-like directing scenes as much as possible, and it was an advertisement that wanted to show unreal elements in a fun way by partially using CG effects.