V ENERGY - CAN YOU FEEL IT

TitleV ENERGY - CAN YOU FEEL IT
BrandFRUCOR SUNTORY
Product / ServiceV ENERGY DRINK
CategoryA01. Consumer Goods
EntrantCLEMENGER BBDO Sydney, AUSTRALIA
Idea Creation CLEMENGER BBDO Sydney, AUSTRALIA
Production PSYOP Los Angeles, USA
Production 2 SEDONA Sydney, AUSTRALIA
Production 3 MILFORD FILM & ANIMATION Stockholm, SWEDEN
Additional Company FRUCOR BRANDS INTERNATIONAL Sydney, AUSTRALIA

Credits

Name Company Position
Todd Mueller Psyop Director
Kylie Matulick Psyop Director
Darren Wright Clemenger BBDO Sydney Executive Creative Director
Brendan Willenberg Clemenger BBDO Sydney Executive Creative Director
Nathan Moraza Clemenger BBDO Sydney Copywriter
Miguel Gadea Clemenger BBDO Sydney Art Director
Jo Howlett Clemenger BBDO Sydney Senior Producer
Andrew Gilson Psyop Senior Producer
Kim Wildenburg Sedona Executive Producer

Write a short summary of what happens in the film

In 2021 V energy needed to take the little green can out of the hands of the niche and into the mouths of the masses. To do that we looked back to when V was most loved when it used animated bugs 20 years ago. But instead of using energy drink clichès, we concentrated on showing the positive energy that flows when someone in your friendship circle is radiating with good vibes. Armed with one of the catchiest songs in history and nothing more than a can of V Engery, our singing bugs got caught up in a sing-a-long and that's how "Can You Feel It" was born.