Winners & Shortlists
Grand Prix
Creative Effectiveness Spike
Shortlist
All Entries
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Title Brand Product / Service Entrant Company Location Award
A01 Consumer Goods
VOGUE - UNIFORM
VOGUE
PUBLISHING 		OGILVY TAIWAN Taipei City TAIWAN
A02 Healthcare
WHERE BABIES COME FROM
GENEA
IVF 		CHE PROXIMITY Sydney AUSTRALIA
Short List
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
GOOD MORNING WORLD
TOURISM NEW ZEALAND
TOURISM 		SPECIAL Auckland NEW ZEALAND
Short List
IKEA - ANIMAL CROSSING CATALOGUE
IKEA
IKEA 		OGILVY TAIWAN Taipei City TAIWAN
MCDONALD'S CLASSROOM
MCDONALD'S
MCDONALD'S 		LEO BURNETT Manila THE PHILIPPINES
ART FESTIVAL L(A)UNCH BOX
AGRICULTURE DEPARTMENT, NEW TAIPEI CITY GOVERNMENT / JUMING MUSEUM
JINSHAN ART FESTIVAL 		DENTSU ONE Taipei City TAIWAN
TUNA SCOPE 2021
SOJITZ CORPORATION
TUNA SCOPE 		DENTSU INC. Tokyo JAPAN
SANTA CRASHES CHRISTMAS
ALDI
SUPERMARKET 		BMF Sydney AUSTRALIA
Grand Prix
A04 Media / Entertainment
GFNW ENTERTAINMENT
NETFLIX/BRAVO! STUDIOS/GMM STUDIOS INTERNATIONAL
SERIES 		SOUR BANGKOK THAILAND
A06 Not-for-profit / Charity / Government
MEDDLE IN THE NEW ZEALAND ELECTION
EVERY KIWI VOTE COUNTS (IVOTE)
NZ ELECTION 		SPECIAL Auckland NEW ZEALAND
Short List
100 WORDS PAIN_TING
SAVE THE CHILDREN KOREA
SAVE THE CHILDREN 		OVERMAN Seoul SOUTH KOREA
YOUR PLASTIC DIET
WWF
WWF 		GREY MALAYSIA Petaling Jaya MALAYSIA
SHIBUYA VIRTUAL HALLOWEEN
AU BY KDDI, FUTURE DESIGN SHIBUYA
SHIBUYA CITY, KDDI 		GEOMETRY OGILVY JAPAN Tokyo JAPAN
B01 Single Market
MEET ME HALFWAY
SK-II
SK-II 		FORSMAN & BODENFORS Singapore SINGAPORE
WHERE BABIES COME FROM
GENEA
IVF 		CHE PROXIMITY Sydney AUSTRALIA
B02 Multi Market
GOOD MORNING WORLD
TOURISM NEW ZEALAND
TOURISM 		SPECIAL Auckland NEW ZEALAND
TUNA SCOPE 2021
SOJITZ CORPORATION
TUNA SCOPE 		DENTSU INC. Tokyo JAPAN
B03 Creative Effectiveness for Good
MEDDLE IN THE NEW ZEALAND ELECTION
EVERY KIWI VOTE COUNTS (IVOTE)
NZ ELECTION 		SPECIAL Auckland NEW ZEALAND
100 WORDS PAIN_TING
SAVE THE CHILDREN KOREA
SAVE THE CHILDREN 		OVERMAN Seoul SOUTH KOREA
VOGUE - UNIFORM
VOGUE
PUBLISHING 		OGILVY TAIWAN Taipei City TAIWAN
NAMING THE INVISIBLE BY DIGITAL BIRTH REGISTRATION
TELENOR PAKISTAN
INTERNET & TELECOMMUNICATIONS 		OGILVY PAKISTAN Islamabad PAKISTAN

Creative Effectiveness Spike
C01 Launch & Re-Brand
VOGUE - UNIFORM
VOGUE
PUBLISHING 		OGILVY TAIWAN Taipei City TAIWAN
C03 Real-time Response
NAMING THE INVISIBLE BY DIGITAL BIRTH REGISTRATION
TELENOR PAKISTAN
INTERNET & TELECOMMUNICATIONS 		OGILVY PAKISTAN Islamabad PAKISTAN
Short List
C04 Sustained Success
NAMING THE INVISIBLE BY DIGITAL BIRTH REGISTRATION
TELENOR PAKISTAN
INTERNET & TELECOMMUNICATIONS 		OGILVY PAKISTAN Islamabad PAKISTAN
MEET ME HALFWAY
SK-II
SK-II 		FORSMAN & BODENFORS Singapore SINGAPORE
TUNA SCOPE 2021
SOJITZ CORPORATION
TUNA SCOPE 		DENTSU INC. Tokyo JAPAN
C06 Breakthrough on a Budget
MEDDLE IN THE NEW ZEALAND ELECTION
EVERY KIWI VOTE COUNTS (IVOTE)
NZ ELECTION 		SPECIAL Auckland NEW ZEALAND

Creative Effectiveness Spike
MCDONALD'S CLASSROOM
MCDONALD'S
MCDONALD'S 		LEO BURNETT Manila THE PHILIPPINES
ART FESTIVAL L(A)UNCH BOX
AGRICULTURE DEPARTMENT, NEW TAIPEI CITY GOVERNMENT / JUMING MUSEUM
JINSHAN ART FESTIVAL 		DENTSU ONE Taipei City TAIWAN
C07 Challenger Brand
GOOD MORNING WORLD
TOURISM NEW ZEALAND
TOURISM 		SPECIAL Auckland NEW ZEALAND

Creative Effectiveness Spike
100 WORDS PAIN_TING
SAVE THE CHILDREN KOREA
SAVE THE CHILDREN 		OVERMAN Seoul SOUTH KOREA
WHERE BABIES COME FROM
GENEA
IVF 		CHE PROXIMITY Sydney AUSTRALIA
C08 Market Disruption
GFNW ENTERTAINMENT
NETFLIX/BRAVO! STUDIOS/GMM STUDIOS INTERNATIONAL
SERIES 		SOUR BANGKOK THAILAND
WHERE'S THE NOODLE?
INDOMIE
INDOMIE INSTANT NOODLE 		ROMP. Jakarta INDONESIA
MCDONALD'S CLASSROOM
MCDONALD'S
MCDONALD'S 		LEO BURNETT Manila THE PHILIPPINES
SHIBUYA VIRTUAL HALLOWEEN
AU BY KDDI, FUTURE DESIGN SHIBUYA
SHIBUYA CITY, KDDI 		GEOMETRY OGILVY JAPAN Tokyo JAPAN