Spikes Asia 2023

Title Brand Product / Service	Entrant Company	Location	Award
A06 Not-for-profit / Charity / Government
THE CARE CODES G-LIFE SHANGHAI CARE CODES	OGILVY Shanghai	CHINA
LONG SWIM HOME COASTGUARD NEW ZEALAND COASTGUARD MEMBERSHIP RECRUITEMENT	VMLY&R Auckland	NEW ZEALAND
B01 Use of Ambient Media: Small Scale
FEEL LIKE A NEW HOME SC ASSET SC ASSET	WOLF Bangkok	THAILAND
CHEERS FAN DAESANG CHUNGJUNGONE ANJUYA	THE.WATERMELON Seoul	SOUTH KOREA
PITVERTISING UNILEVER REXONA DEODERANT	CLEMENGER BBDO Sydney	AUSTRALIA	Silver
KFC FRIED CHICKEN BIB KFC MERCHANDISE	DENTSU ONE Taipei City	TAIWAN
SAFARI SAFE DISTANCE TAMAN SAFARI TAMAN SAFARI	PT. HUTCHISON 3 INDONESIA Jakarta	INDONESIA
B02 Use of Ambient Media: Large Scale
THE UNCLOSABLE STORE SAMSUNG SAMSUNG	CHE PROXIMITY Sydney	AUSTRALIA	Short List
BMW: THE X2 PROJECT SANYUANLI BMW CHINA BMW X2	TBWA\BOLT SHANGHAI Shanghai	CHINA
MAKE LAMB NOT WALLS MEAT AND LIVESTOCK AUSTRALIA AUSTRALIAN LAMB	UM Sydney	AUSTRALIA
MURAL OF CONTAINERS SHUEISHA MANGA”ONE PIECE”	ADK CREATIVE ONE Tokyo	JAPAN
OFF GRID SHOWROOM HONDA ALL NEW CRF300	CJ WORX Bangkok	THAILAND
POKÉMON WONDER THE POKÉMON COMPANY POKÉMON	SIX INC. Tokyo	JAPAN
GLOBE NETFLIX NETFLIX	GIGIL Taguig	THE PHILIPPINES
LIFE PLATE ECOFLOW LIFE PLATE	DENTSU INC. Tokyo	JAPAN
YOU'VE GOT THIS NRMA INSURANCE INSURANCE	THINKERBELL Melbourne	AUSTRALIA
B03 Use of Broadcast
PERFORMANCE ENHANCING MUSIC SAMSUNG SAMSUNG	CHE PROXIMITY Sydney	AUSTRALIA	Short List
LOTTO "ON ICE" LOTTO NZ LOTTERIES	DDB NEW ZEALAND Auckland	NEW ZEALAND	Bronze
ZAP ME IF YOU CAN GOOGLE GOOGLE PIXEL	HAKUHODO KETTLE INC. Tokyo	JAPAN	Short List
B04 Use of Print or Outdoor
THE BILLBOARD REMAINS NETFLIX NETFLIX	LEO BURNETT Bangkok	THAILAND
THEOFFLINEBANNERAD BLIBLI.COM ECOMMERCE BLIBLI.COM	BLIBLI.COM HEAD OFFICE (PT GLOBAL DIGITAL NIAGA) Jakarta	INDONESIA
GFNW NEWSPAPER NETFLIX /BRAVO! STUDIOS / GMM STUDIOS INTERNATIONAL SERIES	SOUR BANGKOK	THAILAND
#TWEETYOURMAGIC TWITTER, IM3 OOREDOO, AQUA, LAZADA (INDONESIA) TWITTER PLATFORM	TWITTER ASIA PACIFIC Singapore	SINGAPORE
CORONA: SUNSET IN THE MUSIC CORONA CORONA BEER	MEDIA.MONKS Shanghai	CHINA
DELIVERING ZOO MORINAGA MILK INDUSTRY CO., LTD. MT.RAINIER	HAKUHODO INC. Tokyo	JAPAN
PAPERTOWEL SAVING CAMPAIGN: GREEN TOGETHER POSTER LOTTE CHILSUNG CHILSUNG CIDER	LOTTE CHILSUNG Seoul	SOUTH KOREA
“PLAY WITH NO LIMITS”, PLAYSTATION5 CITY FLASH MOB SONY INTERACTIVE ENERTAINMENT (SIE) SONY PLAYSTATION	MEDIACOM Shanghai	CHINA
C01 Guerrilla Marketing & Stunts
GIVING FANS A TASTE OF KINGDOM NETFLIX, FIRE TIGER, LINE MAN KINGDOM: ASHIN OF THE NORTH MOVIE, FIRE TIGER BUBBLE TEA, FOOD DELIVERY SERVICE	GOODSTUPH THAILAND Bangkok	THAILAND
ULTIMATE BOND'S ULTIMATE REMINDER FEVICOL FEVICOL	FEVICOL Mumbai	INDIA
LOVE YOUR LOCAL TAB TAB	M&C SAATCHI Sydney	AUSTRALIA	Bronze
BMW: THE X2 PROJECT SANYUANLI BMW CHINA BMW X2	TBWA\BOLT SHANGHAI Shanghai	CHINA
THEOFFLINEBANNERAD BLIBLI.COM ECOMMERCE BLIBLI.COM	BLIBLI.COM HEAD OFFICE (PT GLOBAL DIGITAL NIAGA) Jakarta	INDONESIA
GOMPYO PLOGGING HOUSE GOMPYO GOMPYO PLOGGING HOUSE	IDEOT Seoul	SOUTH KOREA
THE UNFILTERED HISTORY TOUR VICE WORLD NEWS VICE WORLD NEWS	DENTSU WEBCHUTNEY Bengaluru	INDIA	Gold Spike
THE BE-THERE-ANYTIME GIFT AMAZON AMAZON ECHO SHOW	FACT Tokyo	JAPAN
THE MENULOG 420 HIJACK MENULOG MENULOG	CONNECTING PLOTS Beaconsfield	AUSTRALIA
THE CYCLO MASSAGE KINGSPORT MASSAGE CHAIR	CABE HO CHI MINH CITY`	VIETNAM
SAFARI SAFE DISTANCE TAMAN SAFARI TAMAN SAFARI	PT. HUTCHISON 3 INDONESIA Jakarta	INDONESIA
DADS TREASURY WINE ESTATES PEPPERJACK	WUNDERMAN THOMPSON Melbourne	AUSTRALIA
NETFLIX AND BMC PRESENTS MONEY HEIST - NAAK BANDHI NETFLIX INDIA NETFLIX INDIA - MONEY HEIST	NETFLIX Mumbai	INDIA
Z FLIP POCKET DENIM SAMSUNG SAMSUNG GALAXY Z FLIP3 PHONE	CHE PROXIMITY Sydney	AUSTRALIA	Short List
STATUE GROOMING WILD STONE WILD STONE MEN'S GROOMING RANGE	McCANN INDIA Mumbai	INDIA	Short List
C02 Live Shows / Concerts / Festivals
SANGSOM BAAN FULLMOON THAI BEVERAGE CO., LTD. SANGSOM	SOUR BANGKOK	THAILAND
MONKEY X HOT WHEELS HONDA HONDA MONKEY125	CJ WORX Bangkok	THAILAND
PRIMECREDIT "I GET YOU. I'VE GOT YOUR BACK" DIGITAL CONCERT PRIMECREDIT DIGITAL CONCERT	PRIMECREDIT LTD Hong Kong	HONG KONG
TOKYO 2020 VIRTUAL ENCOURAGEMENT CEREMONY JAPANESE OLYMPIC COMMITTEE TEAM JAPAN	DENTSU INC. Tokyo	JAPAN
UFONE 4G FOOTBALL CUP UFONE 4G UFONE 4G	UFONE PTML Islamabad	PAKISTAN
ITC AASHIRVAD - ETAR AMAR MA ITC FLOUR	ICE MEDIA LAB & ANALYTICS PVT. LTD. Noida	INDIA
SHIBUYA VIRTUAL CITY AU BY KDDI, FUTURE DESIGN SHIBUYA SHIBUYA CITY, KDDI	GEOMETRY OGILVY JAPAN Tokyo	JAPAN	Short List
C03 Exhibitions / Installations
WILD ISLAND HOTEL #GATHER SOMETIME# W WILDISLAND/ NEOBRIDGE W WILDISLAND EXHIBITION	W Shanghai	CHINA

A06 Not-for-profit / Charity / Government
THE CARE CODES
G-LIFE SHANGHAI / CARE CODES

OGILVY Shanghai

CHINA
LONG SWIM HOME
COASTGUARD NEW ZEALAND / COASTGUARD MEMBERSHIP RECRUITEMENT

VMLY&R Auckland

NEW ZEALAND

B04 Use of Print or Outdoor
THE BILLBOARD REMAINS
NETFLIX / NETFLIX

LEO BURNETT Bangkok

THAILAND
THEOFFLINEBANNERAD
BLIBLI.COM / ECOMMERCE BLIBLI.COM

BLIBLI.COM HEAD OFFICE (PT GLOBAL DIGITAL NIAGA) Jakarta

INDONESIA
GFNW NEWSPAPER
NETFLIX /BRAVO! STUDIOS / GMM STUDIOS INTERNATIONAL / SERIES

SOUR BANGKOK

THAILAND
#TWEETYOURMAGIC
TWITTER, IM3 OOREDOO, AQUA, LAZADA (INDONESIA) / TWITTER PLATFORM

TWITTER ASIA PACIFIC Singapore

SINGAPORE
CORONA: SUNSET IN THE MUSIC
CORONA / CORONA BEER

MEDIA.MONKS Shanghai

CHINA
DELIVERING ZOO
MORINAGA MILK INDUSTRY CO., LTD. / MT.RAINIER

HAKUHODO INC. Tokyo

JAPAN
PAPERTOWEL SAVING CAMPAIGN: GREEN TOGETHER POSTER
LOTTE CHILSUNG / CHILSUNG CIDER

LOTTE CHILSUNG Seoul

SOUTH KOREA
“PLAY WITH NO LIMITS”, PLAYSTATION5 CITY FLASH MOB
SONY INTERACTIVE ENERTAINMENT (SIE) / SONY PLAYSTATION

MEDIACOM Shanghai

CHINA

C03 Exhibitions / Installations
WILD ISLAND HOTEL #GATHER SOMETIME#
W WILDISLAND/ NEOBRIDGE / W WILDISLAND EXHIBITION

W Shanghai

CHINA