Title | A.I. LOVE |
Brand | CLOSEUP |
Product / Service | CLOSEUP BRAND |
Category | E04. Live Advertising & Events |
Entrant | MULLENLOWE SINGAPORE, SINGAPORE |
Idea Creation | MULLENLOWE SINGAPORE, SINGAPORE |
PR | BOLD MEDIA Singapore, SINGAPORE |
Production | WHITECOAT PRODUCTIONS SINGAPORE, SINGAPORE |
Additional Company | UNILEVER Singapore, SINGAPORE |
Name | Company | Position |
---|---|---|
Sheng Jin Ang | MullenLowe Singapore | Executive Creative Director |
Daniel Kee | MullenLowe Singapore | Executive Creative Director |
Meryke Naude | MullenLowe Singapore | Creative Director |
Sergey Mastobaev | MullenLowe Singapore | Associate Creative Director |
David Thackray | MullenLowe Singapore | Senior Copywriter |
Raul Palhares | MullenLowe Singapore | Senior Copywriter |
Yusufcan Kayhan | MullenLowe Singapore | Senior Art Director |
Jose Siojo | MullenLowe Singapore | Senior Art Director |
Reema Trehan | MullenLowe Singapore | Junior Art Director |
Fuzzy Abideen | MullenLowe Singapore | Senior Producer |
Adam Snyder | MullenLowe Singapore | Senior Editor |
Mark Haycock | MullenLowe Singapore | Group Digital Strategy Director |
Adrian Adshade | MullenLowe Singapore | Global Strategy Director |
Sanjai Srivastava | MullenLowe Singapore | Global Business Director |
Louisa Cheong | MullenLowe Singapore | Account Director |
Hafiz Aliff Rahim | MullenLowe Singapore | Account Manager |
Ee Von Ong | MullenLowe Singapore | Account Manager |
Divika Jethmal | Bold Media | PR Executive |
Su Huijun | MullenLowe Salt | PR Account Director |
Maribelle Seah | MullenLowe Singapore | Coordinator |
Denis Seltzer | Freelance | Chief Creative Technologist |
Ruslan Abishev | Whitecoat Productions | Digital Producer |
Aleksey Nabok | Freelance | Developer |
Alex Guaña | Whitecoat Productions | Film Producer |
Johann Valencia | Whitecoat Productions | Film Editor |
Julz Johan | Whitecoat Productions | Production Manager |
Tom Ellis | Whitecoat Productions | Live Streaming Engineer / Vision Mixer |
Johann Valencia | Whitecoat Productions | Director of Photography/1st Camera |
Zim Goodman | Whitecoat Productions | Camera Operator/2nd Camera |
Azri Ali | Whitecoat Productions | AV Engineer |
Yazid Sukor | Whitecoat Productions | AV Assistant |
Johann Valencia | Whitecoat Productions | Post Production Editor |
On Valentine’s day, we live-streamed two A.I. chat bots falling in love, in real-time. Creative technologists developed two A.I. chatbots on different bot platforms, with opposite robo-personalities. For them to communicate, their algorithm gathered information in real time from the web, while they listen and select the answer from billions of options. After conversing for a little over 12h, the bots declared a mutual attraction for each other, proving that love overcomes all barriers. Even firewalls. The bots were brought together and allowed to converse naturally. After talking for a little over 12h, they declared mutual attraction for each other, proving that love can overcome all boundaries. The event took place at the Arts House at the Old Parliament in Singapore.
SITUATION Young people are finding it increasingly difficult to openly express their feelings for another person. Most youths today wish for a world where they are free to be with the person they are attracted to, yet fewer than 3 in 5 feel they actually have this freedom. This is stopping them from entering fulfilling relationships and more people are single now than ever before. BRIEF Closeup believes in bringing people together irrespective of color, race or beliefs because everyone should be free to love. OBJECTIVES Based on this belief, Closeup wanted to show the world a beautiful demonstration of love with no barriers at all. Not even firewalls. The objective of this live experiment is to inspire and encourage people around the world to overcome all barriers too.