Title Brand Product / Service Entrant Company Location Production Company Location Award
B01 Websites
WOMEN WILL: DATA EXPLORER
GOOGLE / WOMENWILL
GOOGLE BRAND STUDIO APAC Tokyo JAPAN R/GA TOKYO JAPAN
C01 Online Ad
UBER EATS - MAKING EVERY MARKETING DOLLAR COUNT IN NEW TERRITORIES
UBER EATS / FOOD DELIVERY SERVICE
FORWARDPMX Hong Kong HONG KONG SAR FORWARDPMX Hong Kong HONG KONG SAR
A04 Consumer Durables
GO ONLINE, GROW ONLINE WITH DAYS OF PLAY
PLAYSTATION / GAMES CONSOLE
FORWARDPMX Hong Kong HONG KONG SAR FORWARDPMX Hong Kong HONG KONG SAR
F01 Branded Games
HELP THE KELP
RISHIRI TOWN / SMARTPHONE GAME
GEOMETRY GLOBAL Tokyo JAPAN TCJ Tokyo / OMUSUBI GENERAL INCORPORATED ASSOCIATION Minamisōma JAPAN
B01 Websites
ASK NESTLE. CHILD NUTRITION, SIMPLIFIED.
NESTLÉ INDIA / ASK NESTLE - WEBSITE
DIGITAS Gurugram INDIA
A06 Retail
MCDELIVERY X GRABFOOD LAUNCH
MCDONALD'S SINGAPORE / MCDELIVERY
OMD SINGAPORE SINGAPORE
A05 Automotive
15 MINUTE SHOWROOM
TOYOTA / TOYOTA GR SUPRA
R/GA MELBOURNE AUSTRALIA R/GA MELBOURNE / ROTOR STUDIOS Sydney AUSTRALIA
E01 Social Business & Commerce
OREO X THE PALACE CAMPIGN
OREO / OREO
BLUEFOCUS DIGITAL Shanghai CHINA BLUEFOCUS DIGITAL Shanghai CHINA
A07 Travel / Leisure
THE LEGEND OF BANG TOYIB
REDBUS / BUS BOOKING PLATFORM
M&C SAATCHI INDONESIA Jakarta INDONESIA
D03 Webisodes / Series
HOW TO RETURN YOUR TRAY
PUBLIC HYGIENE COUNCIL / PUBLIC HYGIENE
GREY Singapore SINGAPORE LEFT PROFILE Singapore SINGAPORE
D04 Brand / Product Video
U+AI_AVENGERS - HULK'S BUMPER AD
LG U+ / U+AI
HS AD Seoul SOUTH KOREA BRAVO PRODUCTION Seoul SOUTH KOREA
E07 Content Placement
POLO UNFAIL
VOLKSWAGEN / VOLKSWAGEN POLO
DDB SYDNEY AUSTRALIA RIOT CONTENT Northcote AUSTRALIA
Silver Spike
A08 Media / Entertainment
MTV BEATS - CRICKET MEIN HAI BEAT
MTV BEATS / CRICKET MEIN HAI BEAT
REPINDIA New Delhi INDIA VIACOM 18 MEDIA Mumbai INDIA
A10 Not-for-profit / Charity / Government
FATAL RECOGNITION
THE HONG KONG STROKE ASSOCIATION / THE HONG KONG STROKE ASSOCIATION
CHEIL WORLDWIDE HONG KONG HONG KONG SAR MONSTER APP LTD Hong Kong HONG KONG SAR
Short List
E04 Real-time Response
KFC'S COLONEL KI: THE FIRST COLONEL TO CONQUER E-SPORTS
YUM CHINA / KFC
MINDSHARE CHINA Shanghai CHINA MINDSHARE CHINA Shanghai / RIOT GAMES Shanghai CHINA
Short List
E08 Community Building & Management
CASTROL - INFLUENCE THE INFLUENCER
BP / CASTROL
MINDSHARE CHINA Shanghai CHINA OGILVY SHANGHAI / NORMCORE Shanghai CHINA
G02 Spatial Tech
BEYOND TIME
SHISEIDO / GLOBAL INNOVATION CENTER
R/GA TOKYO / SHISEIDO CO., LTD. Tokyo JAPAN R/GA TOKYO / NOMURA Tokyo JAPAN
H01 Integrated Multi-Platform Campaign (Online & Offline)
NOT GOING ANYWHERE, GO TO NETFLIX
NETFLIX / NETFLIX
CJ WORX Bangkok THAILAND THE FILM FACTORY Bangkok THAILAND
A09 Consumer Services / Business to Business
SAFETY HUB
NRMA / HOME INSURANCE
CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / IAG Sydney AUSTRALIA
Gold Spike
A11 Corporate Social Responsibility (CSR) / Corporate Image
BACK2LIFE
SAMSUNG / SOCIAL RESPONSIBILITY PROJECT
CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
Short List
G01 Tangible Tech
TUNA SCOPE
SOJITZ CORPORATION / TUNA SCOPE
DENTSU INC. Tokyo JAPAN INFORMATION SERVICES INTERNATIONAL-DENTSU, LTD. Tokyo / DENTSU LIVE INC. Tokyo JAPAN
Short List
E02 Social Purpose
SHOW YOUR FACE!HIROSHIMA
HIROSHIMA PREFECTURE / TOURISUM PR
I&S BBDO Tokyo / KOO-KI Fukuoka-City JAPAN KOO-KI Fukuoka-City / TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
E05 Influencer / Talent
THE HAIRY TALE
P&G / PANTENE
GREY TOKYO JAPAN C3 FILM Tokyo JAPAN
Silver Spike
E03 Innovative Use of Social or Community
#BECYBERSAFE
INTERNET & MOBILE MARKETING ASSOCIATION OF THE PHILIPPINES / IMMAP #BECYBERSAFE
ACE SAATCHI & SAATCHI ADVERTISING Manila THE PHILIPPINES
A01 Food / Drink
THE MOTHER'SDAY SPOKESWOMAN
LOTTE CO., LTD. / GHANA
DENTSU INC. Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo / KAKEZAN Tokyo JAPAN
E06 Co-Creation & User Generated Content
SAMURAI AVATAR
ALL NIPPON AIRWAYS / IS JAPAN COOL?
ENJIN Tokyo JAPAN BIRDMAN Tokyo JAPAN
Short List
D01 Social Video
POWER OF COMPOUNDING
FRANKLIN TEMPLETON / FRANKLIN TEMPLETON
FRANKLIN TEMPLETON Mumbai / MIRUM AGENCY PVT. LTD. Mumbai INDIA MIRUM AGENCY PVT. LTD. Mumbai INDIA
DIVERSIFY YOUR EFFORTS
FRANKLIN TEMPLETON / FRANKLIN TEMPLETON
FRANKLIN TEMPLETON Mumbai / MIRUM AGENCY PVT. LTD. Mumbai INDIA MIRUM AGENCY PVT. LTD. Mumbai INDIA
E05 Influencer / Talent
FIVE MINUTES FLAT WITH MATT
PAYPAL / PAYPAL
EDELMAN Sydney AUSTRALIA EDELMAN Sydney AUSTRALIA
E06 Co-Creation & User Generated Content
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A09 Consumer Services / Business to Business
FOOD PULSE - THE APP THAT TURNS NOISE INTO KNOWLEDGE
UNILEVER FOOD SOLUTIONS / FOOD PULSE MOBILE APP
MRM//McCANN Singapore SINGAPORE GOLDEN DYNAMIC ENTERPRISES Singapore SINGAPORE
E03 Innovative Use of Social or Community
MAKE IT A RUNWAY
PVH JAPAN LTD. / TOMMY HILFIGER
ADK CREATIVE ONE Tokyo / CHERRY Tokyo JAPAN GEEK PICTURES Tokyo / GEEK SIGHT Tokyo JAPAN
Short List
G01 Tangible Tech
H2.0
DELOITTE / TECHNICAL CONSULTANCY SERVICES
DELOITTE AUSTRALIA Melbourne AUSTRALIA DELOITTE AUSTRALIA Melbourne AUSTRALIA
A11 Corporate Social Responsibility (CSR) / Corporate Image
PROJECT OUTRIDERS
SHELL / SHELL ADVANCE
IRIS SINGAPORE SINGAPORE FAT BOY FILMS Ho Chi Minh City / PESONA PICTURES Jakarta VIETNAM / INDONESIA
A01 Food / Drink
SIDE BY SIDE
SAN MIGUEL CORPORATION / SAN MIGUEL PALE PILSEN
McCANN MANILA THE PHILIPPINES LOUDBOX STUDIOS Makati City / ARTILLERIE MEDIA Makati THE PHILIPPINES
Short List
G02 Spatial Tech
CITY OF POSSIBILITIES
SINGAPORE TOURISM BOARD / SINGAPORE
TBWA\SINGAPORE SINGAPORE TBWA\SINGAPORE / AIRBAG Melbourne SINGAPORE / AUSTRALIA
Silver Spike
A10 Not-for-profit / Charity / Government
88 REASONS
JFOODO / BRAND CAMPAIGN
OGILVY JAPAN Tokyo JAPAN HOGARTH JAPAN Tokyo / AMANA Tokyo JAPAN
A08 Media / Entertainment
THE SECRET LIFE OF PETS 2
UNIVERSAL PICTURES / THE SECRET LIFE OF PETS 2
UNIVERSAL PICTURES Sydney AUSTRALIA UNIVERSAL PICTURES Sydney AUSTRALIA
D04 Brand / Product Video
U+AI_AVENGERS - THOR'S BUMPER AD
LG U+ / U+AI
HS AD Seoul SOUTH KOREA BRAVO PRODUCTION Seoul SOUTH KOREA
H01 Integrated Multi-Platform Campaign (Online & Offline)
"EAT" EXTRA CAMPAIGN
MARS COMPANY HONG KONG LIMITED / EXTRA
MEDIACOM Hong Kong HONG KONG SAR BBDO HONG KONG HONG KONG SAR
D03 Webisodes / Series
HOW TO DISPOSE YOUR CIGARETTE BUTT
PUBLIC HYGIENE COUNCIL / PUBLIC HYGIENE
GREY Singapore SINGAPORE LEFT PROFILE Singapore SINGAPORE
E08 Community Building & Management
COMICSTAAN
AMAZON PRIME VIDEO / AMAZON PRIME ORIGINAL SHOW LAUNCH
FACEBOOK CREATIVE SHOP Gurugram INDIA PIVOTROOTS DIGITAL Mumbai / SOCHEERS Mumbai INDIA
E04 Real-time Response
WATER DIPPER
OROCAN / OROCAN
GIGIL Taguig THE PHILIPPINES
A05 Automotive
FORD MUSTANG CONVERTER
FORD / MUSTANG
FACEBOOK Sydney AUSTRALIA FACEBOOK Sydney AUSTRALIA
E07 Content Placement
NIKE'S ALL-STAR WEEKEND: BETTER THAN BROADCAST
NIKE / JORDAN
MINDSHARE CHINA Shanghai CHINA MINDSHARE CHINA Shanghai CHINA
E01 Social Business & Commerce
#MANYWAYSTOCARE
NIVEA / NIVEA CREME
DIGITAS Mumbai INDIA DIGITAS Mumbai INDIA
F01 Branded Games
HONOR OF KINGS & DUNHUANG CULTURE: MURALS DIGITAL RESTORE H5
TENCENT GAMES / HONOR OF KINGS
TGIDEAS Shenzhen CHINA
A07 Travel / Leisure
BE PART OF THE FONT
PHILIPPINE DEPARTMENT OF TOURISM / IT'S MORE FUN IN THE PHILIPPINES
BBDO GUERRERO Makati City THE PHILIPPINES FLARE MANILA Makati City / PIXELBOX Makati THE PHILIPPINES
E01 Social Business & Commerce
IF TOMORROW GEN Y RULES
TMRW BY UOB / TMRW
RABBIT'S TALE Bangkok THAILAND FACTORY01 Bangkok THAILAND
Short List
A11 Corporate Social Responsibility (CSR) / Corporate Image
DREAM TOGETHER - DRAW YOUR DREAM
LOTTE CORPORATION / LOTTE CORPORATION
DAEHONG COMMUNICATIONS INDONESIA Jarkarta Selatan INDONESIA DAEHONG COMMUNICATIONS INDONESIA Jarkarta Selatan INDONESIA