Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Food / Drink
EXTRA SUPPORT ACTS
WRIGLEY'S EXTRA
WRIGLEY'S EXTRA CHEWING GUM
CLEMENGER BBDO SYDNEY AUSTRALIA MILKMONEY Sydney AUSTRALIA
Short List
TUNA SCOPE
SOJITZ CORPORATION
TUNA SCOPE
DENTSU INC. Tokyo JAPAN DENTSU LIVE INC. Tokyo / DENTSU CREATIVE X INC. Tokyo JAPAN
Short List
LONELY RAMBUTAN
MALEE GROUP PUBLIC COMPANY LIMITED
MALEE CAN FRUIT
WUNDERMAN THOMPSON BANGKOK THAILAND THE FILM FACTORY Bangkok / WHITELIGHT POST Bangkok THAILAND
Short List
SIDE BY SIDE
SAN MIGUEL CORPORATION
SAN MIGUEL PALE PILSEN
McCANN MANILA THE PHILIPPINES LOUDBOX STUDIOS Makati City / ARTILLERIE MEDIA Makati THE PHILIPPINES
Short List
A04 Consumer Durables
MAKE IT A RUNWAY
PVH JAPAN LTD.
TOMMY HILFIGER
ADK CREATIVE ONE Tokyo JAPAN GEEK PICTURES Tokyo / GEEK SIGHT Tokyo JAPAN
Bronze
BONDS RE-LOVED
BONDS
APPAREL
LEO BURNETT MELBOURNE AUSTRALIA ASSEMBLY Auckland / SQUEAK E. CLEAN STUDIOS MELBOURNE NEW ZEALAND / AUSTRALIA
Silver
A05 Automotive
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP
INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
A06 Retail
HAGGLEBOT
FLIPKART INTERNET PVT LTD
SALE EVENT - FLIPKART'S THE BIG BILLION DAYS
DENTSU WEBCHUTNEY Bangalore INDIA GOOGLE ASIA PACIFIC Singapore SINGAPORE
Short List
A07 Travel / Leisure
DOME TO HOME
MOGAO CAVE
DIGITAL GALLERY OF MOGAO CAVE
TENCENT Shenzhen CHINA ZHENG&CO. Guangzhou / HOLLY GEEKTEAM Guangzhou CHINA
Bronze
CITY OF POSSIBILITIES
SINGAPORE TOURISM BOARD
SINGAPORE
TBWA\SINGAPORE SINGAPORE TBWA\SINGAPORE / AIRBAG Melbourne SINGAPORE / AUSTRALIA
Bronze
A08 Media / Entertainment
BREAST BUFFER
ALT BALAJI
BREAST CANCER AWARENESS
GREY INDIA Mumbai INDIA ALTBALAJI Mumbai INDIA
Bronze
THE DYSTOPIA EXPERIENCE
SONY MUSIC ENTERTAINMENT
AMAZARASHI
SIX Tokyo JAPAN EPOCH Tokyo / FT Tokyo JAPAN
Silver
A09 Consumer Services / Business to Business
SAFETY HUB
NRMA
HOME INSURANCE
CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / IAG Sydney AUSTRALIA
Gold
UCB AGROBANKING
UCB UCASH
UCASH
GREY BANGLADESH Dhaka BANGLADESH FILMY FEATURES Dhaka BANGLADESH
Bronze
KUPU
SPARK
SPARK
COLENSO BBDO Auckland NEW ZEALAND CREATURE Auckland / FRANKLIN RD Auckland NEW ZEALAND
Bronze
A10 Not-for-profit / Charity / Government
FATAL RECOGNITION
THE HONG KONG STROKE ASSOCIATION
THE HONG KONG STROKE ASSOCIATION
CHEIL WORLDWIDE HONG KONG HONG KONG SAR MONSTER APP LTD Hong Kong HONG KONG SAR
Short List
A11 Corporate Social Responsibility (CSR) / Corporate Image
BACK2LIFE
SAMSUNG
SOCIAL RESPONSIBILITY PROJECT
CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
Short List
C01 Online Ad
DATA DRAG RACE
JEEP
JEEP GRAND CHEROKEE TRACKHAWK
CUMMINS & PARTNERS Melbourne AUSTRALIA DIGITAS Melbourne AUSTRALIA
Short List
D01 Social Video
POLO UNFAIL
VOLKSWAGEN
VOLKSWAGEN POLO
DDB SYDNEY AUSTRALIA RIOT CONTENT Northcote AUSTRALIA
Silver
BIXBY VOICE FOREVER
SAMSUNG ELECTRONICS
BIXBY
CHEIL WORLDWIDE Seoul SOUTH KOREA CRAZY FEW FILMS Mumbai INDIA
Short List
ONE IN A MILLION
P&G VICKS
VICKS INDIA
PUBLICIS SINGAPORE SINGAPORE OFFROAD FILMS Mumbai INDIA
Bronze
THE KAWAII TWEAK HAZARD SONG
MANDOM
GATSBY PERFECT SKIN LOTION
DENTSU INC. Tokyo JAPAN KEYPRO Tokyo / DENTSU CREATIVE X INC. Tokyo JAPAN
Silver
REFRESHER COURSE
SC JOHNSON
BRAND CAMPAIGN
SC JOHNSON Yokohama JAPAN GUNSROCK Tokyo JAPAN
Bronze
NEW ZEALAND MEETS JAPAN
LION
TOKYO DRY
DDB NEW ZEALAND Auckland NEW ZEALAND GOODOIL FILMS Auckland NEW ZEALAND
Short List
THE WORLD'S FASTEST BAND
STARHUB
4G MOBILE NETWORK
BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
Bronze
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP
INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
D02 Interactive Video
L05T
LOTTO NEW ZEALAND
POWERBALL
DDB NEW ZEALAND Auckland NEW ZEALAND BLOCKHEAD VFX Auckland / SCOUNDREL Sydney NEW ZEALAND / AUSTRALIA
Bronze
D04 Brand / Product Video
LEGO
LEGO
4X4 X-TREME OFF-ROADER
LEGO Shanghai CHINA PAPERHAT PRODUCTIONS Shanghai CHINA
Short List
I'M DRINKING IT FOR YOU
DB BREWERIES
DB BREWERIES
COLENSO BBDO Auckland NEW ZEALAND SWEETSHOP Auckland / LIQUID STUDIOS Auckland NEW ZEALAND
Gold
JUST ME
CUTE PRESS
PERFUME
SOUR BANGKOK THAILAND FACTORY01 Bangkok / ONE COOL SOUND STUDIO Bangkok THAILAND
Short List
BREAK DOWN IN CRUMBS
HORMEL FOODS INTERNATIONAL
SPAM® BRAND
BBDO GUERRERO Makati City THE PHILIPPINES FLARE MANILA Makati City / WYD PRODUCTIONS Makati City THE PHILIPPINES
Bronze
ALL EYES SEE
HORMEL FOODS INTERNATIONAL
SPAM® BRAND
BBDO GUERRERO Makati City THE PHILIPPINES FLARE MANILA Makati City / WYD PRODUCTIONS Makati City THE PHILIPPINES
Short List
E01 Social Business & Commerce
POCKET FRANCHISE
KFC
KFC POCKET FRANCHISE
HO COMMUNICATION, PART OF ACCENTURE INTERACTIVE Shanghai CHINA HO COMMUNICATION, PART OF ACCENTURE INTERACTIVE Shanghai CHINA
Silver
IF TOMORROW GEN Y RULES
TMRW BY UOB
TMRW
RABBIT'S TALE Bangkok THAILAND FACTORY01 Bangkok THAILAND
Short List
GENERATION SWAP
TMRW BY UOB
TMRW
RABBIT'S TALE Bangkok THAILAND FACTORY01 Bangkok THAILAND
Short List
E02 Social Purpose
UCB AGROBANKING
UCB UCASH
UCASH
GREY BANGLADESH Dhaka BANGLADESH FILMY FEATURES Dhaka BANGLADESH
Silver
DIVERSITY IN DISASTER PREPARATION
YAHOO! JAPAN
CSR
DENTSU INC. Tokyo JAPAN TYO INC. Tokyo / AID-DCC INC. Tokyo JAPAN
Short List
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP
INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
E03 Innovative Use of Social or Community
KFC CHRISTMAS POCKET STORE
YUM CHINA
KFC
ISOBAR CHINA Shanghai CHINA
Short List
THE EARNBASSADORS
VELOCITY FREQUENT FLYER
FREQUENT FLYER PROGRAM
CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / FINCH Sydney AUSTRALIA
Bronze
VOICE OF HUNGER
SWIGGY
FOOD DELIVERY
DENTSU WEBCHUTNEY Bangalore INDIA DENTSU WEBCHUTNEY Bangalore / DOT DOT BOOM Bengaluru INDIA
Gold
MAKE IT A RUNWAY
PVH JAPAN LTD.
TOMMY HILFIGER
ADK CREATIVE ONE Tokyo JAPAN GEEK PICTURES Tokyo / GEEK SIGHT Tokyo JAPAN
Short List
E04 Real-time Response
BRING ON WINTER
AIR NEW ZEALAND
AIR NEW ZEALAND
HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
Bronze
KFC'S COLONEL KI: THE FIRST COLONEL TO CONQUER E-SPORTS
YUM CHINA
KFC
MINDSHARE CHINA Shanghai CHINA MINDSHARE CHINA Shanghai / RIOT GAMES Shanghai CHINA
Short List
E05 Influencer / Talent
BRING ON WINTER
AIR NEW ZEALAND
AIR NEW ZEALAND
HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
Bronze
THE EARNBASSADORS
VELOCITY FREQUENT FLYER
FREQUENT FLYER PROGRAM
CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / FINCH Sydney AUSTRALIA
Short List
#STOPMITHANI
HDFC BANK
PARIVARTAN
LEO BURNETT INDIA Mumbai INDIA PRODIGIOUS INDIA Mumbai INDIA
Bronze
THE HAIRY TALE
P&G
PANTENE
GREY TOKYO JAPAN C3 FILM Tokyo JAPAN
Silver
THE MOST DANGEROUS STUNT IN THE WORLD
AUCKLAND TRANSPORT
AUCKLAND TRANSPORT
OGILVY NEW ZEALAND Auckland NEW ZEALAND FILM 360 Auckland NEW ZEALAND
Short List
THE WORLD'S FASTEST BAND
STARHUB
4G MOBILE NETWORK
BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
Bronze
I TOUCH MYSELF X SERENA
BERLEI
BREAST HEALTH
WUNDERMAN THOMPSON Sydney AUSTRALIA COLLIDER STUDIO New York / HOGARTH WORLDWIDE Sydney USA / AUSTRALIA
Short List
E06 Co-Creation & User Generated Content
KFC CHRISTMAS POCKET STORE
YUM CHINA
KFC
ISOBAR CHINA Shanghai CHINA
Short List
THE EARNBASSADORS
VELOCITY FREQUENT FLYER
FREQUENT FLYER PROGRAM
CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / FINCH Sydney AUSTRALIA
Silver
VOICE OF HUNGER
SWIGGY
FOOD DELIVERY
DENTSU WEBCHUTNEY Bangalore INDIA DENTSU WEBCHUTNEY Bangalore / DOT DOT BOOM Bengaluru INDIA
Short List
SAMURAI AVATAR
ALL NIPPON AIRWAYS
IS JAPAN COOL?
ENJIN Tokyo JAPAN BIRDMAN Tokyo JAPAN
Short List
SEE BEAUTY NOT GENDER
P&G
PANTENE HAIRFALL
FACEBOOK Singapore SINGAPORE GREY THAILAND Bangkok / HELLO FILMMAKER Bangkok THAILAND
Short List
E07 Content Placement
POLO UNFAIL
VOLKSWAGEN
VOLKSWAGEN POLO
DDB SYDNEY AUSTRALIA RIOT CONTENT Northcote AUSTRALIA
Silver
E09 Social Data & Insight
DIVERSITY IN DISASTER PREPARATION
YAHOO! JAPAN
CSR
DENTSU INC. Tokyo JAPAN TYO INC. Tokyo / AID-DCC INC. Tokyo JAPAN
Short List
FOOD PULSE - THE APP THAT TURNS NOISE INTO KNOWLEDGE
UNILEVER FOOD SOLUTIONS
FOOD PULSE MOBILE APP
MRM//McCANN Singapore SINGAPORE GOLDEN DYNAMIC ENTERPRISES Singapore SINGAPORE
Silver
F01 Branded Games
L05T
LOTTO NEW ZEALAND
POWERBALL
DDB NEW ZEALAND Auckland NEW ZEALAND BLOCKHEAD VFX Auckland / SCOUNDREL Sydney NEW ZEALAND / AUSTRALIA
Short List
G01 Tangible Tech
NAUGHTY OR NICE BAUBLE
MYER
MYER
CLEMENGER BBDO MELBOURNE AUSTRALIA CREATOR GLOBAL Melbourne AUSTRALIA
Gold
MUSIC LESSONS USING SOUNDLESS BEATS
DENTSU INC.
PALM BEAT
DENTSU INC. Tokyo JAPAN PYRAMID FILM QUADRA Tokyo / GINGER DESIGN STUDIO Tokyo JAPAN
Bronze
TUNA SCOPE
SOJITZ CORPORATION
TUNA SCOPE
DENTSU INC. Tokyo JAPAN INFORMATION SERVICES INTERNATIONAL-DENTSU, LTD. Tokyo / DENTSU LIVE INC. Tokyo JAPAN
Short List
CITY OF POSSIBILITIES
SINGAPORE TOURISM BOARD
SINGAPORE
TBWA\SINGAPORE SINGAPORE TBWA\SINGAPORE / AIRBAG Melbourne SINGAPORE / AUSTRALIA
Bronze
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP
INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
G02 Spatial Tech
STRADIVARIUS: TIMELESS JOURNEY
TOKYO STRADIVARIUS FESTIVAL 2018 COMMITTEE / NIPPON VIOLIN CO.,LTD
TOKYO STRADIVARIUS FESTIVAL 2018
DENTSU INC. Tokyo JAPAN QOSMO Tokyo / ONO SOKKI Yokohama JAPAN
Short List
A.I. LOVE
CLOSEUP
CLOSEUP BRAND
MULLENLOWE SINGAPORE SINGAPORE WHITECOAT PRODUCTIONS SINGAPORE SINGAPORE
Bronze
CITY OF POSSIBILITIES
SINGAPORE TOURISM BOARD
SINGAPORE
TBWA\SINGAPORE SINGAPORE TBWA\SINGAPORE / AIRBAG Melbourne SINGAPORE / AUSTRALIA
Silver
HEALING JUNGLE
HYUNDAI MARINE & FIRE INSURANCE
HYUNDAI MARINE & FIRE INSURANCE
INNOCEAN WORLDWIDE Seoul SOUTH KOREA GOODLUCK Seoul / TRUMAKUS Seoul SOUTH KOREA
Bronze
H01 Integrated Multi-Platform Campaign (Online & Offline)
NAUGHTY OR NICE BAUBLE
MYER
MYER
CLEMENGER BBDO MELBOURNE AUSTRALIA CREATOR GLOBAL Melbourne AUSTRALIA
Grand Prix
GIRL FROM NOWHERE
GMM GRAMMY
SERIES
SOUR BANGKOK THAILAND JUNGKA BANGKOK CO., LTD. / FOOLHOUSE PRODUCTION Bangkok THAILAND
Short List