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Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Food / Drink
TUNA SCOPE
SOJITZ CORPORATION
TUNA SCOPE		 DENTSU INC. Tokyo JAPAN DENTSU LIVE INC. Tokyo / DENTSU CREATIVE X INC. Tokyo JAPAN
Short List
EXTRA SUPPORT ACTS
WRIGLEY'S EXTRA
WRIGLEY'S EXTRA CHEWING GUM		 CLEMENGER BBDO SYDNEY AUSTRALIA MILKMONEY Sydney AUSTRALIA
Short List
SIDE BY SIDE
SAN MIGUEL CORPORATION
SAN MIGUEL PALE PILSEN		 McCANN MANILA THE PHILIPPINES LOUDBOX STUDIOS Makati City / ARTILLERIE MEDIA Makati THE PHILIPPINES
Short List
LONELY RAMBUTAN
MALEE GROUP PUBLIC COMPANY LIMITED
MALEE CAN FRUIT		 WUNDERMAN THOMPSON BANGKOK THAILAND THE FILM FACTORY Bangkok / WHITELIGHT POST Bangkok THAILAND
Short List
A04 Consumer Durables
MAKE IT A RUNWAY
PVH JAPAN LTD.
TOMMY HILFIGER		 ADK CREATIVE ONE Tokyo JAPAN GEEK PICTURES Tokyo / GEEK SIGHT Tokyo JAPAN
Bronze
BONDS RE-LOVED
BONDS
APPAREL		 LEO BURNETT MELBOURNE AUSTRALIA ASSEMBLY Auckland / SQUEAK E. CLEAN STUDIOS MELBOURNE NEW ZEALAND / AUSTRALIA
Silver
A05 Automotive
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP		 INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
A06 Retail
HAGGLEBOT
FLIPKART INTERNET PVT LTD
SALE EVENT - FLIPKART'S THE BIG BILLION DAYS		 DENTSU WEBCHUTNEY Bangalore INDIA GOOGLE ASIA PACIFIC Singapore SINGAPORE
Short List
A07 Travel / Leisure
DOME TO HOME
MOGAO CAVE
DIGITAL GALLERY OF MOGAO CAVE		 TENCENT Shenzhen CHINA ZHENG&CO. Guangzhou / HOLLY GEEKTEAM Guangzhou CHINA
Bronze
CITY OF POSSIBILITIES
SINGAPORE TOURISM BOARD
SINGAPORE		 TBWA\SINGAPORE SINGAPORE TBWA\SINGAPORE / AIRBAG Melbourne SINGAPORE / AUSTRALIA
Bronze
A08 Media / Entertainment
THE DYSTOPIA EXPERIENCE
SONY MUSIC ENTERTAINMENT
AMAZARASHI		 SIX Tokyo JAPAN EPOCH Tokyo / FT Tokyo JAPAN
Silver
BREAST BUFFER
ALT BALAJI
BREAST CANCER AWARENESS		 GREY INDIA Mumbai INDIA ALTBALAJI Mumbai INDIA
Bronze
A09 Consumer Services / Business to Business
KUPU
SPARK
SPARK		 COLENSO BBDO Auckland NEW ZEALAND CREATURE Auckland / FRANKLIN RD Auckland NEW ZEALAND
Bronze
SAFETY HUB
NRMA
HOME INSURANCE		 CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / IAG Sydney AUSTRALIA
Gold
UCB AGROBANKING
UCB UCASH
UCASH		 GREY BANGLADESH Dhaka BANGLADESH FILMY FEATURES Dhaka BANGLADESH
Bronze
A10 Not-for-profit / Charity / Government
FATAL RECOGNITION
THE HONG KONG STROKE ASSOCIATION
THE HONG KONG STROKE ASSOCIATION		 CHEIL WORLDWIDE HONG KONG HONG KONG SAR MONSTER APP LTD Hong Kong HONG KONG SAR
Short List
A11 Corporate Social Responsibility (CSR) / Corporate Image
BACK2LIFE
SAMSUNG
SOCIAL RESPONSIBILITY PROJECT		 CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
Short List
C01 Online Ad
DATA DRAG RACE
JEEP
JEEP GRAND CHEROKEE TRACKHAWK		 CUMMINS & PARTNERS Melbourne AUSTRALIA DIGITAS Melbourne AUSTRALIA
Short List
D01 Social Video
ONE IN A MILLION
P&G VICKS
VICKS INDIA		 PUBLICIS SINGAPORE SINGAPORE OFFROAD FILMS Mumbai INDIA
Bronze
THE WORLD'S FASTEST BAND
STARHUB
4G MOBILE NETWORK		 BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
Bronze
THE KAWAII TWEAK HAZARD SONG
MANDOM
GATSBY PERFECT SKIN LOTION		 DENTSU INC. Tokyo JAPAN KEYPRO Tokyo / DENTSU CREATIVE X INC. Tokyo JAPAN
Silver
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP		 INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
NEW ZEALAND MEETS JAPAN
LION
TOKYO DRY		 DDB NEW ZEALAND Auckland NEW ZEALAND GOODOIL FILMS Auckland NEW ZEALAND
Short List
BIXBY VOICE FOREVER
SAMSUNG ELECTRONICS
BIXBY		 CHEIL WORLDWIDE Seoul SOUTH KOREA CRAZY FEW FILMS Mumbai INDIA
Short List
POLO UNFAIL
VOLKSWAGEN
VOLKSWAGEN POLO		 DDB SYDNEY AUSTRALIA RIOT CONTENT Northcote AUSTRALIA
Silver
REFRESHER COURSE
SC JOHNSON
BRAND CAMPAIGN		 SC JOHNSON Yokohama JAPAN GUNSROCK Tokyo JAPAN
Bronze
D02 Interactive Video
L05T
LOTTO NEW ZEALAND
POWERBALL		 DDB NEW ZEALAND Auckland NEW ZEALAND BLOCKHEAD VFX Auckland / SCOUNDREL Sydney NEW ZEALAND / AUSTRALIA
Bronze
D04 Brand / Product Video
I'M DRINKING IT FOR YOU
DB BREWERIES
DB BREWERIES		 COLENSO BBDO Auckland NEW ZEALAND SWEETSHOP Auckland / LIQUID STUDIOS Auckland NEW ZEALAND
Gold
JUST ME
CUTE PRESS
PERFUME		 SOUR BANGKOK THAILAND FACTORY01 Bangkok / ONE COOL SOUND STUDIO Bangkok THAILAND
Short List
LEGO
LEGO
4X4 X-TREME OFF-ROADER		 LEGO Shanghai CHINA PAPERHAT PRODUCTIONS Shanghai CHINA
Short List
BREAK DOWN IN CRUMBS
HORMEL FOODS INTERNATIONAL
SPAM® BRAND		 BBDO GUERRERO Makati City THE PHILIPPINES FLARE MANILA Makati City / WYD PRODUCTIONS Makati City THE PHILIPPINES
Bronze
ALL EYES SEE
HORMEL FOODS INTERNATIONAL
SPAM® BRAND		 BBDO GUERRERO Makati City THE PHILIPPINES FLARE MANILA Makati City / WYD PRODUCTIONS Makati City THE PHILIPPINES
Short List
E01 Social Business & Commerce
POCKET FRANCHISE
KFC
KFC POCKET FRANCHISE		 HO COMMUNICATION, PART OF ACCENTURE INTERACTIVE Shanghai CHINA HO COMMUNICATION, PART OF ACCENTURE INTERACTIVE Shanghai CHINA
Silver
IF TOMORROW GEN Y RULES
TMRW BY UOB
TMRW		 RABBIT'S TALE Bangkok THAILAND FACTORY01 Bangkok THAILAND
Short List
GENERATION SWAP
TMRW BY UOB
TMRW		 RABBIT'S TALE Bangkok THAILAND FACTORY01 Bangkok THAILAND
Short List
E02 Social Purpose
DIVERSITY IN DISASTER PREPARATION
YAHOO! JAPAN
CSR		 DENTSU INC. Tokyo JAPAN TYO INC. Tokyo / AID-DCC INC. Tokyo JAPAN
Short List
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP		 INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
UCB AGROBANKING
UCB UCASH
UCASH		 GREY BANGLADESH Dhaka BANGLADESH FILMY FEATURES Dhaka BANGLADESH
Silver
E03 Innovative Use of Social or Community
VOICE OF HUNGER
SWIGGY
FOOD DELIVERY		 DENTSU WEBCHUTNEY Bangalore INDIA DENTSU WEBCHUTNEY Bangalore / DOT DOT BOOM Bengaluru INDIA
Gold
KFC CHRISTMAS POCKET STORE
YUM CHINA
KFC		 ISOBAR CHINA Shanghai CHINA
Short List
MAKE IT A RUNWAY
PVH JAPAN LTD.
TOMMY HILFIGER		 ADK CREATIVE ONE Tokyo JAPAN GEEK PICTURES Tokyo / GEEK SIGHT Tokyo JAPAN
Short List
THE EARNBASSADORS
VELOCITY FREQUENT FLYER
FREQUENT FLYER PROGRAM		 CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / FINCH Sydney AUSTRALIA
Bronze
E04 Real-time Response
BRING ON WINTER
AIR NEW ZEALAND
AIR NEW ZEALAND		 HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
Bronze
KFC'S COLONEL KI: THE FIRST COLONEL TO CONQUER E-SPORTS
YUM CHINA
KFC		 MINDSHARE CHINA Shanghai CHINA MINDSHARE CHINA Shanghai / RIOT GAMES Shanghai CHINA
Short List
E05 Influencer / Talent
THE WORLD'S FASTEST BAND
STARHUB
4G MOBILE NETWORK		 BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
Bronze
THE MOST DANGEROUS STUNT IN THE WORLD
AUCKLAND TRANSPORT
AUCKLAND TRANSPORT		 OGILVY NEW ZEALAND Auckland NEW ZEALAND FILM 360 Auckland NEW ZEALAND
Short List
THE HAIRY TALE
P&G
PANTENE		 GREY TOKYO JAPAN C3 FILM Tokyo JAPAN
Silver
THE EARNBASSADORS
VELOCITY FREQUENT FLYER
FREQUENT FLYER PROGRAM		 CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / FINCH Sydney AUSTRALIA
Short List
I TOUCH MYSELF X SERENA
BERLEI
BREAST HEALTH		 WUNDERMAN THOMPSON Sydney AUSTRALIA COLLIDER STUDIO New York / HOGARTH WORLDWIDE Sydney USA / AUSTRALIA
Short List
BRING ON WINTER
AIR NEW ZEALAND
AIR NEW ZEALAND		 HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
Bronze
#STOPMITHANI
HDFC BANK
PARIVARTAN		 LEO BURNETT INDIA Mumbai INDIA PRODIGIOUS INDIA Mumbai INDIA
Bronze
E06 Co-Creation & User Generated Content
VOICE OF HUNGER
SWIGGY
FOOD DELIVERY		 DENTSU WEBCHUTNEY Bangalore INDIA DENTSU WEBCHUTNEY Bangalore / DOT DOT BOOM Bengaluru INDIA
Short List
KFC CHRISTMAS POCKET STORE
YUM CHINA
KFC		 ISOBAR CHINA Shanghai CHINA
Short List
SAMURAI AVATAR
ALL NIPPON AIRWAYS
IS JAPAN COOL?		 ENJIN Tokyo JAPAN BIRDMAN Tokyo JAPAN
Short List
THE EARNBASSADORS
VELOCITY FREQUENT FLYER
FREQUENT FLYER PROGRAM		 CHE PROXIMITY Melbourne AUSTRALIA CHE PROXIMITY Melbourne / FINCH Sydney AUSTRALIA
Silver
SEE BEAUTY NOT GENDER
P&G
PANTENE HAIRFALL		 FACEBOOK Singapore SINGAPORE GREY THAILAND Bangkok / HELLO FILMMAKER Bangkok THAILAND
Short List
E07 Content Placement
POLO UNFAIL
VOLKSWAGEN
VOLKSWAGEN POLO		 DDB SYDNEY AUSTRALIA RIOT CONTENT Northcote AUSTRALIA
Silver
E09 Social Data & Insight
DIVERSITY IN DISASTER PREPARATION
YAHOO! JAPAN
CSR		 DENTSU INC. Tokyo JAPAN TYO INC. Tokyo / AID-DCC INC. Tokyo JAPAN
Short List
FOOD PULSE - THE APP THAT TURNS NOISE INTO KNOWLEDGE
UNILEVER FOOD SOLUTIONS
FOOD PULSE MOBILE APP		 MRM//McCANN Singapore SINGAPORE GOLDEN DYNAMIC ENTERPRISES Singapore SINGAPORE
Silver
F01 Branded Games
L05T
LOTTO NEW ZEALAND
POWERBALL		 DDB NEW ZEALAND Auckland NEW ZEALAND BLOCKHEAD VFX Auckland / SCOUNDREL Sydney NEW ZEALAND / AUSTRALIA
Short List
G01 Tangible Tech
MUSIC LESSONS USING SOUNDLESS BEATS
DENTSU INC.
PALM BEAT		 DENTSU INC. Tokyo JAPAN PYRAMID FILM QUADRA Tokyo / GINGER DESIGN STUDIO Tokyo JAPAN
Bronze
THE QUIET TAXI
HYUNDAI MOTOR GROUP
HYUNDAI MOTOR GROUP		 INNOCEAN WORLDWIDE Seoul SOUTH KOREA WALKING IN MIND Seoul / WALKING ON THE BLUE Seoul SOUTH KOREA
Short List
NAUGHTY OR NICE BAUBLE
MYER
MYER		 CLEMENGER BBDO MELBOURNE AUSTRALIA CREATOR GLOBAL Melbourne AUSTRALIA
Gold
TUNA SCOPE
SOJITZ CORPORATION
TUNA SCOPE		 DENTSU INC. Tokyo JAPAN INFORMATION SERVICES INTERNATIONAL-DENTSU, LTD. Tokyo / DENTSU LIVE INC. Tokyo JAPAN
Short List
CITY OF POSSIBILITIES
SINGAPORE TOURISM BOARD
SINGAPORE		 TBWA\SINGAPORE SINGAPORE TBWA\SINGAPORE / AIRBAG Melbourne SINGAPORE / AUSTRALIA
Bronze
G02 Spatial Tech
STRADIVARIUS: TIMELESS JOURNEY
TOKYO STRADIVARIUS FESTIVAL 2018 COMMITTEE / NIPPON VIOLIN CO.,LTD
TOKYO STRADIVARIUS FESTIVAL 2018		 DENTSU INC. Tokyo JAPAN QOSMO Tokyo / ONO SOKKI Yokohama JAPAN
Short List
HEALING JUNGLE
HYUNDAI MARINE & FIRE INSURANCE
HYUNDAI MARINE & FIRE INSURANCE		 INNOCEAN WORLDWIDE Seoul SOUTH KOREA GOODLUCK Seoul / TRUMAKUS Seoul SOUTH KOREA
Bronze
A.I. LOVE
CLOSEUP
CLOSEUP BRAND		 MULLENLOWE SINGAPORE SINGAPORE WHITECOAT PRODUCTIONS SINGAPORE SINGAPORE
Bronze
CITY OF POSSIBILITIES
SINGAPORE TOURISM BOARD
SINGAPORE		 TBWA\SINGAPORE SINGAPORE TBWA\SINGAPORE / AIRBAG Melbourne SINGAPORE / AUSTRALIA
Silver
H01 Integrated Multi-Platform Campaign (Online & Offline)
NAUGHTY OR NICE BAUBLE
MYER
MYER		 CLEMENGER BBDO MELBOURNE AUSTRALIA CREATOR GLOBAL Melbourne AUSTRALIA
Grand Prix
GIRL FROM NOWHERE
GMM GRAMMY
SERIES		 SOUR BANGKOK THAILAND JUNGKA BANGKOK CO., LTD. / FOOLHOUSE PRODUCTION Bangkok THAILAND
Short List
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