|Product / Service||NOVUHAIR|
|Category||A02. OTC Applications|
|Entrant||GIGIL Taguig, THE PHILIPPINES|
|Idea Creation||GIGIL Taguig, THE PHILIPPINES|
|Production||HIT PRODUCTIONS Makati City, THE PHILIPPINES|
|Herbert Hernandez||GIGIL||Chief Creative Officer|
|Badong Abesamis||GIGIL||Chief Creative Officer|
|Heninah Salud||GIGIL||Art Director|
|Micco Balana||GIGIL||Account Executive|
|Jim Jimenez||GIGIL||Account Director|
|Sasa Abella||Freelance||Agency Producer|
|Mara Bernaldo||Freelance||Line Producer|
|Cam Elicaño||GIGIL||Account Supervisor|
|Jake Yrastorza||GIGIL||Managing Partner|
|Jeano Cruz||GIGIL||Senior Copywriter|
For over-the-counter medicine and applications in the Philippines, there are no restrictions in their marketing communications.
The material targets males 25 to 40 years of age from the AB urban socio-economic classes who are beginning to experience hair loss .
There are some things you can bring back...but not your hair.
Studies say that the best way to address hair loss is to treat it when it's just starting to happen. If someone waits and acts only when the condition is already serious, improvement will be minimal. When hair is gone, it will be difficult to bring back.