|Title||FACE 2 FACE|
|Brand||GENESIS SCHOOL FOR SPECIAL EDUCATION|
|Product / Service||FACE 2 FACE LEARNING MOBILE APPLICATION|
|Category||A05. Health & Wellness Tech|
|Entrant||GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore, SINGAPORE|
|Idea Creation||DDB SINGAPORE, SINGAPORE|
|Production||DDB SINGAPORE, SINGAPORE|
|Chris Chiu||DDB Group Singapore||Group Chief Creative Officer|
|Melvin Kuek||DDB Group Singapore||Deputy CEO|
|Iu La Lueta||DDB Group Singapore||Creative Director|
|Sithum Walter||DDB Group Singapore||Senior Art Director|
|Samantha Liew||DDB Group Singapore||Senior Copywriter|
|Yih Cheng Yak||DDB Group Singapore||Business Director|
|Kylie Wong||DDB Group Singapore||Senior Project Manager|
|Herry Budiyanto||DDB Group Singapore||Principal Consultant, Technology|
|Chun Guan Neo||DDB Group Singapore||Lead Consultant, Mobile and Innovation|
|Mike Tran||DDB Group Singapore||Senior Mobile Engineer|
|Chee Kean Lee||DDB Group Singapore||Visualiser|
|Cho Zan Aung||DDB Group Singapore||Visualiser/Animator|
|Ching Ong Cheng||DDB Group Singapore||Visualiser|
|Mariana Jessica||DDB Group Singapore||Animator|
|Bettina Feng||DDB Group Singapore||Head of Broadcast|
|Deborah Chia||DDB Group Singapore||Producer|
|Wei Fong Pang||Freelance||Editor|
|Jamie Marcelo||FFX Film Pte Ltd||Editor|
One in 150 children in Singapore has autism, a rate higher than WHO’s global figure of one in 160. Yet therapy sessions in Singapore – one of Asia’s most expensive cities – are pricey and limited. Children here could wait months between sessions, making it difficult to improve their condition.
Autistic children love to interact with digital devices but autism apps are dominated by single-user apps; none has social interaction as its primary focus. Face 2 Face offers a 2-user experience that allows parent and child to use the app while sitting face to face.
What if connecting with autistic children was as simple as placing the iPad down between us and them? Introducing Face 2 Face. The first two-user experience App that connects parents to their autistic child with a two-way Mirror Keypad, designed to let them sit face to face, facilitating interaction. Turning kiddo’s favourite screen time into face time with mom or dad.
Inspired by the simple gesture of a child lowering the iPad onto a table, we worked together with Genesis School For Special Education, the prestigious Child Development Unit at the National University Hospital of Singapore, UX specialists and mobile engineers to come up with an original Mirror Keypad interface. This unique two-way app interface lets children sit face to face with their parents while using the same device, facilitating their interaction. It also incorporates the colours of high visibility keyboards specially designed for autistic children. We then created the Face 2 Face app – an interactive learning app that teaches social and literacy skills using the Mirror Keypad interface, bringing social interaction into digital learning. The app is tailored for autistic children and their parents – voice and visual prompts guide the child to interact, personalisation feature lets them input words and images that are relevant and familiar to them, and parents can keep track of the child’s progress. The app became a part of the curriculum of the Genesis School For Special Education; it was then uploaded on the App Store and made available for free download, so parents all over the world can equip themselves with this tool and use it for practice at home, or anywhere.