Winners & Shortlists
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Title
Brand
Product / Service
Medium
Entrant Company
Location
Award
A01 OTC Medicines
BAKAMOL P.O.D
BAKAMOL
BAKAMOL PARACETAMOL
Product Innovation
BBDO BANGKOK
THAILAND
Short List
SOUNDWAVE - JAIL
JOHNSON & JOHNSON
BACTIDOL
Outdoor
WUNDERMAN THOMPSON Makati City
THE PHILIPPINES
FLU RESPONSIBLY: BLOCK, WASH, POP
GLAXOSMITHKLINE
PANADOL COLD & FLU
Branded Content & Entertainment: Digital & Social
GSK CONSUMER HEALTHCARE Nyon
SWITZERLAND
STREET
GLAXOSMITHKLINE
PANADOL COLD & FLU
Film Craft: Use of Music / Sound Design
GSK CONSUMER HEALTHCARE Nyon
SWITZERLAND
CHILDREN'S PANADOL - FIRST TIMERS
GSK
CHILDREN'S PANADOL
Use of Technology
PHD Sydney
AUSTRALIA
SANGOBION SYMPTOM PATROL
P&G HEALTH
SANGOBION IRON+
Digital
ACE SAATCHI & SAATCHI ADVERTISING Manila
THE PHILIPPINES
A02 OTC Applications
GIRLFRIEND
AMWAY
GLISTER MINT REFRESHER SPRAY
Outdoor
UNITED ADVERTISING Taipei
TAIPEI
COLLEAGUE
AMWAY
GLISTER MINT REFRESHER SPRAY
Outdoor
UNITED ADVERTISING Taipei
TAIPEI
PET
AMWAY
GLISTER MINT REFRESHER SPRAY
Outdoor
UNITED ADVERTISING Taipei
TAIPEI
POPCORN
PEPSODENT
PEPSODENT TOOTHPASTE
Outdoor
MULLENLOWE SINGAPORE
SINGAPORE
BUBBLEGUM
PEPSODENT
PEPSODENT TOOTHPASTE
Outdoor
MULLENLOWE SINGAPORE
SINGAPORE
LOLLIPOP
PEPSODENT
PEPSODENT TOOTHPASTE
Outdoor
MULLENLOWE SINGAPORE
SINGAPORE
ONE IN A MILLION
P&G VICKS
VICKS INDIA
Branded Content & Entertainment: Film, TV and Online Film Content
PUBLICIS SINGAPORE
SINGAPORE
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Film Craft: Script
BBDO INDIA Gurgaon
INDIA
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Integrated
BBDO INDIA Gurgaon
INDIA
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Direct
BBDO INDIA Gurgaon
INDIA
LOOK BACK
ADP PHARMA
NOVUHAIR
Radio & Audio
GIGIL Taguig
THE PHILIPPINES
HOLD ON
ADP PHARMA
NOVUHAIR
Film: Cinema, TV and Digital Film Content
GIGIL Taguig
THE PHILIPPINES
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Film: Cinema, TV and Digital Film Content
BBDO INDIA Gurgaon
INDIA
ONE IN A MILLION
P&G VICKS
VICKS INDIA
Film: Cinema, TV and Digital Film Content
PUBLICIS SINGAPORE
SINGAPORE
A03 OTC Products/Devices
SAGAMI ECSTA-SCENES
UNISELL GROUP
SAGAMI
Digital
ASPAC CREATIVE COMMUNICATIONS Makati City
THE PHILIPPINES
A04 Nutraceuticals
999 WARM-HEARTED LEGGINGS
SAN JIU MEDICINE TRADE CO., LTD
999 GANMAOLING KELI
Branded Content & Entertainment: Digital & Social
SERVICEPLAN CHINA Beijing
CHINA
Gold Spike
A05 Health & Wellness Tech
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Digital Craft: Interface & Navigation (UI)
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
SUGU-KINEN PROJECT
PFIZER JAPAN INC
CHAMPIX
Digital Craft: User Experience (UX)
DENTSU ISOBAR Tokyo
JAPAN
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Digital Craft: User Experience (UX)
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
CHEWTOON
TIPCO F&B CO.,LTD
TIPCO SUPERKID
Brand Experience & Activation
TBWA\THAILAND Bangkok
THAILAND
INVISIBLE CIGARETTE
ACTION ON SMOKING AND HEALTH FOUNDATION THAILAND
THIRD-HAND SMOKE
Brand Experience & Activation
SPICY H Bangkok
THAILAND
WHO SPRINKLED SALT ON MY CAKE?
EISAI KOREA
NOT APPLICABLE
Branded Content & Entertainment: Live Experience
WEBER SHANDWICK Seoul
SOUTH KOREA
Bronze
MUSIC LESSONS USING SOUNDLESS BEATS
DENTSU INC.
PALM BEAT
Branded Content & Entertainment: Live Experience
DENTSU INC. Tokyo
JAPAN
BABY CHAT
BAYER
ELEVIT
Branded Content & Entertainment: Digital & Social
WUNDERMAN THOMPSON TOKYO
JAPAN
SEE PAST THE SCREEN
PLANO
PLANO APP
Integrated
INITIATIVE Singapore
SINGAPORE
WELCOME CHECKER
NPO CALORE
APPLICATION
Use of Technology
DENTSU DIGITAL INC. Tokyo
JAPAN
FATAL RECOGNITION
THE HONG KONG STROKE ASSOCIATION
THE HONG KONG STROKE ASSOCIATION
Mobile
CHEIL WORLDWIDE HONG KONG
HONG KONG SAR
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Mobile
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
SILENT WHISTLE
SAMSUNG
SAMSUNG CSR – SILENT WHISTLE
Digital
LEO BURNETT SYDNEY
AUSTRALIA
BIXBY VOICE FOREVER
SAMSUNG ELECTRONICS
BIXBY
PR
CHEIL WORLDWIDE Seoul
SOUTH KOREA
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Direct
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
B01 Brand-led Education & Awareness
SUGU-KINEN PROJECT
PFIZER JAPAN INC
CHAMPIX
Digital Craft: User Experience (UX)
DENTSU ISOBAR Tokyo
JAPAN
ONE MINDFUL MIND
NEUROGEN
NER
Product Innovation
TBWA\INDIA Mumbai
INDIA
STOP THE DRAMA
MANULIFE INSURANCE
MANULIFE INSURANCE
Brand Experience & Activation
TBWA\SINGAPORE
SINGAPORE
LIFEBUOY GERM NASHINI
UNILEVER
LIFEBUOY
Brand Experience & Activation
MULLENLOWE LINTAS GROUP INDIA Mumbai
INDIA
THE MOST CHALLENGING PINGPONG TABLE
JAPAN PARA TABLE TENNIS ASSOCIATION
PARA PINGPONG TABLE
Brand Experience & Activation
TBWA\HAKUHODO INC. Tokyo
JAPAN
Short List
DUREX MAKES SAFETY SEXY WITH HIV AWARENESS AND PREVENTION CAMPAIGN: #ALWAYSCOMEP
DUREX, RECKITT BENCKISER HEALTHCARE PHILIPPINES, INC.
DUREX CONDOMS
Brand Experience & Activation
STRATEGIC WORKS The Philippines
THE PHILIPPINES
THE CUUPCAKES
ROCHE
NOT APPLICABLE
Brand Experience & Activation
DNA COMMUNICATIONS Hong Kong
HONG KONG SAR
THE RESTAURANT OF MISTAKEN ORDERS
DAIKI ANGEL HELP INC.
THE RESTAURANT OF MISTAKEN ORDERS
Brand Experience & Activation
TBWA\HAKUHODO INC. Tokyo
JAPAN
Short List
MY PLACE TO BE
ITOCHU
SUPPORT SERVICES TO BALANCE WORK WITH CANCER TREATMENT
Print & Publishing
ITOCHU CORPORATION Tokyo
JAPAN
ONE MINDFUL MIND
NEUROGEN
NER
Print Collateral
TBWA\INDIA Mumbai
INDIA
Bronze
LIFEBUOY GERM NASHINI
UNILEVER
LIFEBUOY
Ambient Outdoor
MULLENLOWE LINTAS GROUP INDIA Mumbai
INDIA
CAN YOGA SELL LUBRICANTS?
CASTROL
CASTROL CRB TURBOMAX
Branded Content & Entertainment: Live Experience
CURRENT GLOBAL Mumbai
INDIA
Silver
ORGAN COMMERCIALS
NHK EDUCATIONAL
BODYPEDIA
Branded Content & Entertainment: Film, TV and Online Film Content
DENTSU INC. Tokyo
JAPAN
A01 OTC Medicines
BAKAMOL P.O.D
BAKAMOL / BAKAMOL PARACETAMOL
Product Innovation
BBDO BANGKOK
THAILAND
Short List
SOUNDWAVE - JAIL
JOHNSON & JOHNSON / BACTIDOL
Outdoor
WUNDERMAN THOMPSON Makati City
THE PHILIPPINES
FLU RESPONSIBLY: BLOCK, WASH, POP
GLAXOSMITHKLINE / PANADOL COLD & FLU
Branded Content & Entertainment: Digital & Social
GSK CONSUMER HEALTHCARE Nyon
SWITZERLAND
STREET
GLAXOSMITHKLINE / PANADOL COLD & FLU
Film Craft: Use of Music / Sound Design
GSK CONSUMER HEALTHCARE Nyon
SWITZERLAND
CHILDREN'S PANADOL - FIRST TIMERS
GSK / CHILDREN'S PANADOL
Use of Technology
PHD Sydney
AUSTRALIA
SANGOBION SYMPTOM PATROL
P&G HEALTH / SANGOBION IRON+
Digital
ACE SAATCHI & SAATCHI ADVERTISING Manila
THE PHILIPPINES
A02 OTC Applications
GIRLFRIEND
AMWAY / GLISTER MINT REFRESHER SPRAY
Outdoor
UNITED ADVERTISING Taipei
TAIPEI
COLLEAGUE
AMWAY / GLISTER MINT REFRESHER SPRAY
Outdoor
UNITED ADVERTISING Taipei
TAIPEI
PET
AMWAY / GLISTER MINT REFRESHER SPRAY
Outdoor
UNITED ADVERTISING Taipei
TAIPEI
POPCORN
PEPSODENT / PEPSODENT TOOTHPASTE
Outdoor
MULLENLOWE SINGAPORE
SINGAPORE
BUBBLEGUM
PEPSODENT / PEPSODENT TOOTHPASTE
Outdoor
MULLENLOWE SINGAPORE
SINGAPORE
LOLLIPOP
PEPSODENT / PEPSODENT TOOTHPASTE
Outdoor
MULLENLOWE SINGAPORE
SINGAPORE
ONE IN A MILLION
P&G VICKS / VICKS INDIA
Branded Content & Entertainment: Film, TV and Online Film Content
PUBLICIS SINGAPORE
SINGAPORE
#IDIDNTKNOW
SC JOHNSON / ALL OUT
Film Craft: Script
BBDO INDIA Gurgaon
INDIA
#IDIDNTKNOW
SC JOHNSON / ALL OUT
Integrated
BBDO INDIA Gurgaon
INDIA
#IDIDNTKNOW
SC JOHNSON / ALL OUT
Direct
BBDO INDIA Gurgaon
INDIA
LOOK BACK
ADP PHARMA / NOVUHAIR
Radio & Audio
GIGIL Taguig
THE PHILIPPINES
HOLD ON
ADP PHARMA / NOVUHAIR
Film: Cinema, TV and Digital Film Content
GIGIL Taguig
THE PHILIPPINES
#IDIDNTKNOW
SC JOHNSON / ALL OUT
Film: Cinema, TV and Digital Film Content
BBDO INDIA Gurgaon
INDIA
ONE IN A MILLION
P&G VICKS / VICKS INDIA
Film: Cinema, TV and Digital Film Content
PUBLICIS SINGAPORE
SINGAPORE
A03 OTC Products/Devices
SAGAMI ECSTA-SCENES
UNISELL GROUP / SAGAMI
Digital
ASPAC CREATIVE COMMUNICATIONS Makati City
THE PHILIPPINES
A04 Nutraceuticals
999 WARM-HEARTED LEGGINGS
SAN JIU MEDICINE TRADE CO., LTD / 999 GANMAOLING KELI
Branded Content & Entertainment: Digital & Social
SERVICEPLAN CHINA Beijing
CHINA
Gold Spike
A05 Health & Wellness Tech
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION / FACE 2 FACE LEARNING MOBILE APPLICATION
Digital Craft: Interface & Navigation (UI)
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
SUGU-KINEN PROJECT
PFIZER JAPAN INC / CHAMPIX
Digital Craft: User Experience (UX)
DENTSU ISOBAR Tokyo
JAPAN
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION / FACE 2 FACE LEARNING MOBILE APPLICATION
Digital Craft: User Experience (UX)
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
CHEWTOON
TIPCO F&B CO.,LTD / TIPCO SUPERKID
Brand Experience & Activation
TBWA\THAILAND Bangkok
THAILAND
INVISIBLE CIGARETTE
ACTION ON SMOKING AND HEALTH FOUNDATION THAILAND / THIRD-HAND SMOKE
Brand Experience & Activation
SPICY H Bangkok
THAILAND
WHO SPRINKLED SALT ON MY CAKE?
EISAI KOREA / NOT APPLICABLE
Branded Content & Entertainment: Live Experience
WEBER SHANDWICK Seoul
SOUTH KOREA
Bronze
MUSIC LESSONS USING SOUNDLESS BEATS
DENTSU INC. / PALM BEAT
Branded Content & Entertainment: Live Experience
DENTSU INC. Tokyo
JAPAN
BABY CHAT
BAYER / ELEVIT
Branded Content & Entertainment: Digital & Social
WUNDERMAN THOMPSON TOKYO
JAPAN
SEE PAST THE SCREEN
PLANO / PLANO APP
Integrated
INITIATIVE Singapore
SINGAPORE
WELCOME CHECKER
NPO CALORE / APPLICATION
Use of Technology
DENTSU DIGITAL INC. Tokyo
JAPAN
FATAL RECOGNITION
THE HONG KONG STROKE ASSOCIATION / THE HONG KONG STROKE ASSOCIATION
Mobile
CHEIL WORLDWIDE HONG KONG
HONG KONG SAR
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION / FACE 2 FACE LEARNING MOBILE APPLICATION
Mobile
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
SILENT WHISTLE
SAMSUNG / SAMSUNG CSR – SILENT WHISTLE
Digital
LEO BURNETT SYDNEY
AUSTRALIA
BIXBY VOICE FOREVER
SAMSUNG ELECTRONICS / BIXBY
PR
CHEIL WORLDWIDE Seoul
SOUTH KOREA
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION / FACE 2 FACE LEARNING MOBILE APPLICATION
Direct
GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore
SINGAPORE
B01 Brand-led Education & Awareness
SUGU-KINEN PROJECT
PFIZER JAPAN INC / CHAMPIX
Digital Craft: User Experience (UX)
DENTSU ISOBAR Tokyo
JAPAN
ONE MINDFUL MIND
NEUROGEN / NER
Product Innovation
TBWA\INDIA Mumbai
INDIA
STOP THE DRAMA
MANULIFE INSURANCE / MANULIFE INSURANCE
Brand Experience & Activation
TBWA\SINGAPORE
SINGAPORE
LIFEBUOY GERM NASHINI
UNILEVER / LIFEBUOY
Brand Experience & Activation
MULLENLOWE LINTAS GROUP INDIA Mumbai
INDIA
THE MOST CHALLENGING PINGPONG TABLE
JAPAN PARA TABLE TENNIS ASSOCIATION / PARA PINGPONG TABLE
Brand Experience & Activation
TBWA\HAKUHODO INC. Tokyo
JAPAN
Short List
DUREX MAKES SAFETY SEXY WITH HIV AWARENESS AND PREVENTION CAMPAIGN: #ALWAYSCOMEP
DUREX, RECKITT BENCKISER HEALTHCARE PHILIPPINES, INC. / DUREX CONDOMS
Brand Experience & Activation
STRATEGIC WORKS The Philippines
THE PHILIPPINES
THE CUUPCAKES
ROCHE / NOT APPLICABLE
Brand Experience & Activation
DNA COMMUNICATIONS Hong Kong
HONG KONG SAR
THE RESTAURANT OF MISTAKEN ORDERS
DAIKI ANGEL HELP INC. / THE RESTAURANT OF MISTAKEN ORDERS
Brand Experience & Activation
TBWA\HAKUHODO INC. Tokyo
JAPAN
Short List
MY PLACE TO BE
ITOCHU / SUPPORT SERVICES TO BALANCE WORK WITH CANCER TREATMENT
Print & Publishing
ITOCHU CORPORATION Tokyo
JAPAN
ONE MINDFUL MIND
NEUROGEN / NER
Print Collateral
TBWA\INDIA Mumbai
INDIA
Bronze
LIFEBUOY GERM NASHINI
UNILEVER / LIFEBUOY
Ambient Outdoor
MULLENLOWE LINTAS GROUP INDIA Mumbai
INDIA
CAN YOGA SELL LUBRICANTS?
CASTROL / CASTROL CRB TURBOMAX
Branded Content & Entertainment: Live Experience
CURRENT GLOBAL Mumbai
INDIA
Silver
ORGAN COMMERCIALS
NHK EDUCATIONAL / BODYPEDIA
Branded Content & Entertainment: Film, TV and Online Film Content
DENTSU INC. Tokyo
JAPAN
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