Title | REVEAL YOUR REAL |
Brand | ECLIPSE |
Product / Service | ECLIPSE MINTS |
Category | A01. Food / Drink |
Entrant | CLEMENGER BBDO SYDNEY, AUSTRALIA |
Idea Creation | CLEMENGER BBDO SYDNEY, AUSTRALIA |
Production | ARC EDIT Sydney, AUSTRALIA |
Production 2 | RABBIT Sydney, AUSTRALIA |
Production 3 | BLACKBIRD VFX Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Ben Coulson | Clemenger BBDO Sydney | Chief Creative Officer |
Darren Wright | Clemenger BBDO Sydney | Creative Director |
James Beswck | Clemenger BBDO Sydney | Senior Copywriter |
Ollie Beeston | Clemenger BBDO Sydney | Senior Art Director |
Dan Mortensen | Clemenger BBDO Sydney | Head of Craft |
Kit Lansdale | Clemenger BBDO Sydney | Head of Planning |
Denise McKeon | Clemenger BBDO Sydney | Head of Production |
Madeleine Marsh | Clemenger BBDO Sydney | Head Of Account Management |
Hanne Haugen | Clemenger BBDO Sydney | Account Director |
Billy Jones | Clemenger BBDO | Business Director |
Katie Scrutton | Clemenger BBDO Sydney | Account Manager |
Robbie Balatincz | Clemenger BBDO Sydney | Sound Engineer |
Jess Morgan | Clemenger BBDO Sydney | Online Editor |
Whilst acknowledging that being connected is an important part of daily life, Eclipse mints wanted to encourage people to go a little deeper and forge more meaningful connections. Opening up and showing a little more of yourself was the key. Our film focused on a boy meets girl story in a super surreal version of modern digital life. In the spot they remove layer after layer of digital masks until they’ve revealed their true selves to each other.