THE LAST LETTER

Bronze Spike
TitleTHE LAST LETTER
BrandU-CAN INC.
Product / ServiceCORPORATE BRAND
CategoryC02. Branded Content & Entertainment Film
EntrantHAKUHODO INC. Tokyo, JAPAN
Idea Creation HAKUHODO INC. Tokyo, JAPAN
Media Placement HAKUHODO INC. Tokyo, JAPAN
PR HAKUHODO INC. Tokyo, JAPAN
Production HAKUHODO PRODUCT'S INC. Tokyo, JAPAN

Credits

Name Company Position
Jun Hatano Hakuhodo Inc. Creative Director
Koichi Katsumata Hakuhodo Inc. CD/ Communication Designer / Director
Shingo Tanaka Hakuhodo Inc. Art Director
So Nishio Hakuhodo Inc. Interactive Director
Tomohiro Inoue Hakuhodo Products Inc. Producer

Write a short summary of what happens in the film

A woman who was chief nursing officer just finished her last day at work in a hospital. She is tidying her home when she finds a letter from her husband departed a year ago. There was this wish written in it. To make her husband’s last wish come true, she starts travelling, searching for someone at an unknown new world to her. There was this surprising present at her final destination. A road movie staged in Latin America, portraying a woman’s love and hope.

Cultural/Context information for the jury

We are living in an ageing world, and lives are diversifying. All people including elderly people need hope to live a better life. In an age when life is said to be 100years, life goes on even after retirement, after loved ones are gone, and people can still grow and wonder with new discoveries. With this cultural background, the focus is set upon, not a youngster, but a just retired chief nursing officer.

Links

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