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Title Brand Product / Service Entrant Company Location Production Company Location Award
A04 Consumer Durables
HAND-CRANK RECHARGEABLE 1SEG TV
YAMAZEN CORPORATION / 1SEG TV 		DENTSU INC. Osaka JAPAN 21INCORPORATION Osaka JAPAN
E03 Single Market Campaign
GOLDEN SPARROW
TRIPLE T INTERNET / 3BB BROADBAND 		GREYNJ UNITED Bangkok THAILAND SUNETA HOUSE Bangkok THAILAND
B09 Consumer Services / Business to Business
THE WORLD'S FASTEST BAND
STARHUB / 4G MOBILE NETWORK 		BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
Silver Spike
C02 Branded Content & Entertainment Film
THE WORLD'S FASTEST BAND
STARHUB / 4G MOBILE NETWORK 		BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
Bronze Spike
LEGO
LEGO / 4X4 X-TREME OFF-ROADER 		LEGO Shanghai CHINA PAPERHAT PRODUCTIONS Shanghai CHINA
A09 Consumer Services / Business to Business
IMAGINATION OF THE 5G WORLD COMES REAL
KOREA TELECOM / 5G 		KT GROUP HOPE SHARING FOUNDATION Seoul SOUTH KOREA WONDERBOYS Seoul SOUTH KOREA
B07 Travel / Leisure
BREAKFAST EPISODE
YANOLJA / ACCOMMODATION AND LEISURE BOOKING APP 		SM CULTURE & CONTENTS SEOUL SOUTH KOREA PARK PRODUCTION Seoul SOUTH KOREA
SUBMARINE EPISODE
YANOLJA / ACCOMMODATION AND LEISURE BOOKING APP 		SM CULTURE & CONTENTS SEOUL SOUTH KOREA PARK PRODUCTION Seoul SOUTH KOREA
B04 Consumer Durables
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E 		TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A10 Not-for-profit / Charity / Government
OLD BUT GOLD
THAI HEALTH PROMOTION FOUNDATION / AGEING SOCIETY CAMPAIGN 		BBDO BANGKOK THAILAND THE FILM FACTORY Bangkok THAILAND
B07 Travel / Leisure
BRING ON WINTER
AIR NEW ZEALAND / AIR NEW ZEALAND 		HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
C02 Branded Content & Entertainment Film
BRING ON WINTER
AIR NEW ZEALAND / AIR NEW ZEALAND 		HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
E05 Breakthrough on a Budget
BRING ON WINTER
AIR NEW ZEALAND / AIR NEW ZEALAND 		HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
C01 Viral Film
#IDIDNTKNOW
SC JOHNSON / ALL OUT 		BBDO INDIA Gurgaon / BBDO INDIA Gurgaon INDIA RISING SUN FILMS Mumbai INDIA
A06 Retail
DOVES
AMART FURNITURE / AMART FURNITURE 		VMLY&R Brisbane AUSTRALIA FINCH Sydney / ARC EDIT Sydney AUSTRALIA
RIVERDANCE
AMART FURNITURE / AMART FURNITURE 		VMLY&R Brisbane AUSTRALIA FINCH Sydney / ARC EDIT Sydney AUSTRALIA
AMAZON FUNDEMENTALS (ATOZ) BLANKET
AMAZON JAPAN G.K / AMAZON.CO.JP 		HAKUHODO INC. Tokyo JAPAN AOI PRO. INC. Tokyo JAPAN
AMAZON PRIME - COUPLE IN COUNTRYSIDE
AMAZON JAPAN G.K / AMAZON.CO.JP 		AMAZON JAPAN Tokyo / HAKUHODO INC. Tokyo JAPAN ROBOT COMMUNICATIONS INC. Shibuya JAPAN
B10 Not-for-profit / Charity / Government
THE ROOFTOP
SOUTHEAST ASIA UNIVERSITY / ANTI SMOKING CAMPAIGN 		KIT PBEN LERT Bangkok / JUMP FILM Bangkok THAILAND JUMP FILM Bangkok THAILAND
Bronze Spike
B04 Consumer Durables
THE BUCKET
APPLE / APPLE 		TBWA\MEDIA ARTS LAB Shanghai CHINA
Short List
C02 Branded Content & Entertainment Film
THE BUCKET
APPLE / APPLE 		TBWA\MEDIA ARTS LAB Shanghai CHINA
E04 Social Behaviour & Cultural Insight
THE BUCKET
APPLE / APPLE 		TBWA\MEDIA ARTS LAB Shanghai CHINA
SHIRLEY & FATIMA
APSARAPEARL / APSARAPEARL BRAND 		RAPP MIDDLE EAST Dubai INDONESIA HANZO FILMS Dubai / OCEANA STUDIOS Dubai UNITED ARAB EMIRATES
B11 Corporate Social Responsibility (CSR) / Corporate Image
SHIRLEY & FATIMA
APSARAPEARL / APSARAPEARL BRAND 		RAPP MIDDLE EAST Dubai INDONESIA HANZO FILMS Dubai / OCEANA STUDIOS Dubai UNITED ARAB EMIRATES
B02 Other FMCG
SONS #SHARETHELOAD
P&G INDIA / ARIEL MATIC 		BBDO INDIA Mumbai INDIA OFFROAD FILMS Mumbai INDIA
A05 Automotive
THE NEW AUDI A6 : TADAIMA
AUDI JAPAN K.K. / AUDI A6 		WIEDEN+KENNEDY TOKYO JAPAN AOI PRO. INC. Tokyo JAPAN
B05 Automotive
SUZUKI SKATES
SUZUKI / AUTOMOBILES 		DELOITTE AUSTRALIA Melbourne AUSTRALIA DELOITTE AUSTRALIA Melbourne / FINCH Sydney AUSTRALIA
E05 Breakthrough on a Budget
SUZUKI SKATES
SUZUKI / AUTOMOBILES 		DELOITTE AUSTRALIA Melbourne AUSTRALIA DELOITTE AUSTRALIA Melbourne / FINCH Sydney AUSTRALIA
A09 Consumer Services / Business to Business
ARI
WESTPAC BANKING CORPORATION / BANKING 		DDB SYDNEY AUSTRALIA EXIT FILMS Sydney / THE BUTCHERY Sydney AUSTRALIA
BAKER OF BEIRUT
WESTPAC BANKING CORPORTATION / BANKING 		DDB SYDNEY AUSTRALIA 3&7 Sydney / THE BUTCHERY Sydney AUSTRALIA
Short List
A06 Retail
HAPPY MOTHERS DAY. MOM.
BCA / BCA 		FLOCK Jakarta INDONESIA THINK TANK INDONESIA Jakarta INDONESIA
E03 Single Market Campaign
TOKUSHU
BDO UNIBANK INC. / BDO BANK 		LEO BURNETT MANILA THE PHILIPPINES FILM PABIRKA Makati City THE PHILIPPINES
E04 Social Behaviour & Cultural Insight
TOKUSHU
BDO UNIBANK INC. / BDO BANK 		LEO BURNETT MANILA THE PHILIPPINES FILM PABIRKA Makati City THE PHILIPPINES
B04 Consumer Durables
BOOB BALLS
BERLEI / BERLEI 		THE MONKEYS | PART OF ACCENTURE INTERACTIVE Sydney AUSTRALIA REVOLVER/WILL O'ROURKE Sydney AUSTRALIA
B10 Not-for-profit / Charity / Government
NEIGBOUR BOY
MONFORT CARE / BIGLOVE/CHILD ABUSE 		BLAK LABS Singapore SINGAPORE
A01 Food / Drink
BISLERI - SHOPKEEPER
BISLERI INTERNATIONAL PRIVATE LIMITED / BISLERI PACKAGED DRINKING WATER 		EIGHTY TWO POINT FIVE COMMUNICATIONS Mumbai INDIA NIRVANA FILMS Bangalore INDIA
BISLERI - MOTHER-BABY
BISLERI INTERNATIONAL PRIVATE LIMITED / BISLERI PACKAGED DRINKING WATER 		EIGHTY TWO POINT FIVE COMMUNICATIONS Mumbai INDIA NIRVANA FILMS Bangalore INDIA
BISLERI - HEIST
BISLERI INTERNATIONAL PRIVATE LIMITED / BISLERI PACKAGED DRINKING WATER 		EIGHTY TWO POINT FIVE COMMUNICATIONS Mumbai INDIA NIRVANA FILMS Bangalore INDIA
B04 Consumer Durables
BIXBY VOICE FOREVER
SAMSUNG ELECTRONICS / BIXBY 		CHEIL WORLDWIDE Seoul / CHEIL INDIA Gurgaon SOUTH KOREA CRAZY FEW FILMS Mumbai INDIA
Short List
B05 Automotive
BLUE HANDS
BMW JAPAN / BMW SERVICE 		DENTSU EAST JAPAN Tokyo / FLOGLOUD INC. Tokyo JAPAN DENTSU EAST JAPAN Tokyo / FLOGLOUD INC. Tokyo JAPAN
Short List
C02 Branded Content & Entertainment Film
BLUE HANDS
BMW JAPAN / BMW SERVICE 		DENTSU EAST JAPAN Tokyo / FLOGLOUD INC. Tokyo JAPAN DENTSU EAST JAPAN Tokyo / FLOGLOUD INC. Tokyo JAPAN
Bronze Spike
E04 Social Behaviour & Cultural Insight
ORGAN COMMERCIALS
NHK EDUCATIONAL / BODYPEDIA 		DENTSU INC. Tokyo JAPAN PARTY Tokyo / GEEK PICTURES Tokyo JAPAN
A08 Media / Entertainment
FAT
NHK EDUCATIONAL / BODYPEDIA 		DENTSU INC. Tokyo JAPAN PARTY Tokyo / GEEK PICTURES Tokyo JAPAN
Short List
RED BLOOD CELLS
NHK EDUCATIONAL / BODYPEDIA 		DENTSU INC. Tokyo JAPAN PARTY Tokyo / GEEK PICTURES Tokyo JAPAN
LUNGS
NHK EDUCATIONAL / BODYPEDIA 		DENTSU INC. Tokyo JAPAN PARTY Tokyo / GEEK PICTURES Tokyo JAPAN
Short List
C02 Branded Content & Entertainment Film
FAT
NHK EDUCATIONAL / BODYPEDIA 		DENTSU INC. Tokyo / PARTY Tokyo JAPAN GEEK PICTURES Tokyo JAPAN
RED BLOOD CELLS
NHK EDUCATIONAL / BODYPEDIA 		DENTSU INC. Tokyo / PARTY Tokyo JAPAN GEEK PICTURES Tokyo JAPAN
LUNGS
NHK EDUCATIONAL / BODYPEDIA 		DENTSU INC. Tokyo / PARTY Tokyo JAPAN GEEK PICTURES Tokyo JAPAN
B02 Other FMCG
REFRESHER COURSE
SC JOHNSON / BRAND CAMPAIGN 		OGILVY JAPAN Tokyo JAPAN GUNSROCK Tokyo JAPAN
C02 Branded Content & Entertainment Film
0.001 SEC
UNION BANK OF TAIWAN / BRAND IMAGE 		DENTSU TAIWAN Taipei City TAIPEI