Spikes Asia 2023

Title Brand Product / Service	Entrant Company	Location	Award
A01 Creative Effectiveness
HAIR TALK SUNSILK UNILEVER SUNSILK	WUNDERMAN THOMPSON BANGKOK	THAILAND	Short List
SELFIESTIX MARS DENTASTIX	COLENSO BBDO Auckland	NEW ZEALAND	Creative Effectiveness Spike
RE:SCAM - THE WORLD'S MOST UNHELPFUL CHATBOT NETSAFE RE:SCAM	DDB NEW ZEALAND Auckland	NEW ZEALAND	Short List
PROJECT FREE PERIOD JOHNSON & JOHNSON STAYFREE	DDB MUDRA Mumbai	INDIA	Grand Prix
SINDOOR KHELA - #NOCONDITIONSAPPLY THE TIMES OF INDIA NEWSPAPER	FCB INDIA Delhi	INDIA	Short List
A02 Creative Effectiveness for Good
FOR EVERY BACHELOR AND BACHELORETTE MARRIAGE EQUALITY AUSTRALIA MARRIAGE EQUALITY	LEO BURNETT MELBOURNE	AUSTRALIA	Short List
UNFORGETTABLE BAG TESCO TESCO	GREY MALAYSIA Petaling Jaya	MALAYSIA	Short List
PROJECT FREE PERIOD JOHNSON & JOHNSON STAYFREE	DDB MUDRA Mumbai	INDIA	Creative Effectiveness Spike
THE BRIDAL UNIFORM UN WOMEN ANTI-CHILD MARRIAGES	BBDO PAKISTAN Lahore	PAKISTAN	Short List
SINDOOR KHELA - #NOCONDITIONSAPPLY THE TIMES OF INDIA NEWSPAPER	FCB INDIA Delhi	INDIA	Creative Effectiveness Spike