| Title | HEARTLAND 365 |
| Brand | KIRIN BREWERY COMPANY, LIMITED |
| Product / Service | HEARTLAND BEER |
| Category | A01. Art Direction |
| Entrant | DENTSU INC. Tokyo, JAPAN |
| Idea Creation | DENTSU INC. Tokyo, JAPAN |
| Production | J.C. SPARK Tokyo, JAPAN |
| Production 2 | NISSHO Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Atushi Murata | Freelance | Illustrator |
| Arata Kubota | DENTSU INC. | Art Director |
| Natsuki Tomoda | DENTSU INC. | Art Director |
| Yoh Kitanaka | J.C.SPARK | Designer |
| Anri Kabaya | J.C.SPARK | Designer |
| Takumi Saito | J.C.SPARK | Designer |
| Yasuharu Sasaki | DENTSU INC. | Executive Creative Director |
| Hiroshi Koike | DENTSU INC. | Creative Director |
| Shinya Nakamura | DENTSU INC. | Writer |
| Kouji Yamada | DENTSU INC. | Producer |
| Shugo Tei | DENTSU INC. | Producer |
| Chiharu Takahashi | DENTSU CREATIVE FORCE INC. | Producer |
| Masaho Oota | Nissho Co., Ltd. | Producer |
Heartland beer dealers are mostly small private businesses without the space to display large posters. That’s why we made a collection of posters bundled like a calendar, but free to be used how each store saw fit. As a calendar without any dates, the design is meant to echo the sentiment behind the Heartland brand—to “Forget about time and just enjoy beer”.