Title | BOLT&WASHER |
Brand | TOPPAN PRINTING CO., LTD. |
Product / Service | GRAPHIC TRIAL 2018 |
Category | A01. Art Direction |
Entrant | DENTSU INC. Tokyo, JAPAN |
Idea Creation | DENTSU INC. Tokyo, JAPAN |
Production | CREATIVE POWER UNIT Tokyo, JAPAN |
Production 2 | TOPPAN PRINTING Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Yoshihiro Yagi | Dentsu Inc. | Creative Director |
Yoshihiro Yagi | Dentsu Inc. | Creative Director |
Daisuke Hatakeyama | Creative Power Unit | Designer |
Haruko Nakatani | Creative Power Unit | Designer |
Daijiro Hasegawa | TOPPAN PRINTING CO., LTD. | Printing Director |
Akihiro Takamoto | TOPPAN PRINTING CO., LTD. | Production Manager |
Graphic Trial is a printed poster exhibition sponsored by one of the top Japanese printing companies TOPPAN PRINTING CO., LTD. The exhibition has been held annually since 2006. Japanese graphic designers have strong senses to express their ideas with printing and the craft has been developed in a very unique way. This year, we set our theme as “Iron and Torque”. Immaculately arranged bolts are tightened accurately by torque – they are used in the precise machineries and even on rockets, and furthermore, there is a beauty in their unsophisticated shapes. Using ink mixed with iron and polarized pearl pigment glaring like an oil, we applied the inks in layers to create the aging effect. Perhaps in ten years’ time, we may have a poster with an image of a rusted bolt.
Iron and Torques