|Title||GOOGLE LENS: NO MO FOMO|
|Product / Service||GOOGLE LENS|
|Category||A01. Art Direction|
|Entrant||GOOGLE BRAND STUDIO APAC Tokyo, JAPAN|
|Idea Creation||GOOGLE BRAND STUDIO APAC Tokyo, JAPAN|
|Google Brand Studio APAC Google Brand Studio APAC||Google Brand Studio APAC||Google Brand Studio APAC|
In Japan, the true gods are the mountains. But gods are thought to reside in all things: trees, drum sets, revelers… the Live Music Map aims to depict each of these much loved characters in an iconic way, letting them come to life exactly as they are meant to. The graphics are swiftly updated from an “ageing rocker” and generic image, becoming instead a recognizable color palette that shows rock & roll with humor and Japanese characteristic gentleness. These little fellas just want to have fun - and guide you towards it.
We spoke the international language of images.