FRACTAL

Silver Spike Campaign

Demo Film

Digital Proof JPG

TitleFRACTAL
BrandOSAKA AQUARIUM KAIYUKAN
Product / ServiceOSAKA AQUARIUM KAIYUKAN
CategoryA01. Art Direction
4 of 4 Campaign
EntrantDENTSU INC. Osaka, JAPAN
Idea Creation DENTSU INC. Osaka, JAPAN
Production DENTSU INC. Osaka, JAPAN

Credits

Name Company Position
Mamoru Ichino DENTSU INC. Art Director
Yasuyuki Mishima DENTSU INC. Copywriter
Ryoichi Karasuno Dentsu Creative X Inc. Art Director
Saori Kawakami Dentsu Creative X Inc. Designer
Hiroshi Nishimiya Freelance Photographer
Yusuke Nishibe Freelance Photographer
Kiyofumi Kondo arte kobo Retoucher
Takayuki Nishikibe DENTSU INC. Account Executive
Tomozumi Sakamoto Toyo Shigyo Printing Co., Ltd Print Producer

Cultural/Context information for the jury

Kaiyukan Aquarium is one of the most famous aquarium in Japan. Although, they had been relied on the popularity of gigantic whale sharks for over 25 years and and almost all of the people in Osaka had already been to the aquarium. They needed a new "star" to attract people to come back.

Translation. Provide a full English translation of any text.

This art is created by the earth.