Title | SCARS |
Brand | TAL |
Product / Service | INSURANCE |
Category | A01. Direction |
Entrant | SCOUNDREL Sydney, AUSTRALIA |
Idea Creation | BMF Sydney, AUSTRALIA |
Production | SCOUNDREL Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Michael Spiccia | Scoundrel | Director |
Jeremy Rouse | Scoundrel | Director Of Photography |
Nicki Gardiner | Scoundrel | Art Director |
Adrian Shapiro | Scoundrel | Executive Producer |
Alex Derwin | BMF | Executive Creative Director |
The Butchery The Butchery | The Butchery | Post Production |
Rumble Studios Rumble Studios | Rumble Studios | Sound Studio |
Level 2 Music Level 2 Music | Level 2 Music | Music |
Jen Speirs | BMF | Deputy Executive Creative Director |
James Sexton | BMF | Senior Copywriter |
Nadia Ahmad | BMF | Senior Art Director |
Christina Aventi | BMF | Executive Planning Director |
David Warren | BMF | Group Strategy Director |
Stephen McArdle | BMF | Managing Director |
Danielle Richards | BMF | Group Account Director |
Stef Barry | BMF | Account Director |
Phoebe Good | BMF | Account Executive |
Jenny Lee-Archer | BMF | Head of Broadcast |
Tamara Kennon | BMF | Agency Producer |
Basir Salleh | BMF | Art Buyer |
Kate Gooden | Scoundrel | Producer |
Ant Wilson | TAL | General Manager Brand & Communications |
Camille Hiess | TAL | Senior Manager, Brand Strategy |
Jeannie Vo | TAL | Brand & Customer Advocacy |
The spot celebrates the humanity of Australians’ scars. Nothing contrasts human fragility with strength better than our scars. They are something we all have, but each one is personal and tells an intimate story of an injury or illness that we overcame. They shouldn’t be hidden away. They should be worn with pride. A sign of a life lived.