| Title | LOST |
| Brand | LOTTO NEW ZEALAND |
| Product / Service | POWERBALL |
| Category | A01. Direction |
| Entrant | SCOUNDREL Sydney, AUSTRALIA |
| Idea Creation | DDB NEW ZEALAND Auckland, NEW ZEALAND |
| Production | SCOUNDREL Sydney, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| Tim Bullock | Scoundrel | Director |
| Damon Stapleton | DDB New Zealand | Regional Chief Creative Officer |
| Gary Steele | DDB New Zealand | Executive Creative Director |
| Mike Felix | DDB New Zealand | Creative Director |
| Brett Colliver | DDB New Zealand | Creative Director |
| Kate Lines | DDB New Zealand | Lead Business Partner |
| Haylee Killip | DDB New Zealand | Business Director |
| Sam French | DDB New Zealand | Account Manager |
| Rupert Price | DDB New Zealand | Chief Strategy |
| Annika Fyfe | DDB New Zealand | Planner |
| Judy Thompson | DDB New Zealand | Executive Producer |
| Samantha Royal | DDB New Zealand | Senior TV Producer |
| Adrian Shapiro | Scoundrel | Executive Producer |
| Nikki Burke | Scoundrel | Producer |
| Germain McMicking | Scoundrel | Director Of Photography |
| Adam Wills | Adam Wills | Editor |
| Pete Ritchie | n/a | Colourist |
| Blockhead VFX Blockhead VFX | Blockhead VFX | Post Production |
| Cam Ballantyne | Beatworms | Composer |
| Shane Taipari | Franklin Rd | Sound Engineer |
There’s perhaps no greater life changing moment than the discovery that you hold the winning lottery ticket…except that is, the realisation that you’ve lost it. A crafted story of a flight attendant who wins Lotto while away from her family, only to lose the ticket. We follow her journey from the moment she realises it’s gone. Carrying on with the theme of Imagine the spot highlights the support that is conveyed through family and friends in the everyday magic of being that one lucky winner.