KEEP THINKING

TitleKEEP THINKING
BrandOTSUKA PHARMACEUTICAL CO., LTD.
Product / ServiceCALORIE MATE
CategoryA11. Visual Effects
EntrantAOI PRO. INC. Tokyo, JAPAN
Idea Creation HAKUHODO INC. Tokyo, JAPAN
Idea Creation 2 CATCH Tokyo, JAPAN
Idea Creation 3 ENOAD INC Tokyo, JAPAN
Production AOI PRO. INC. Tokyo, JAPAN

Credits

Name Company Position
Akihiro Fukube catch inc. Creative Director
Takuro Enomoto ENOAD Creative Director
Hiroyuki Yamada AOI Pro. Inc. Producer
Shota Kawaguchi AOI Pro. Inc. Producer
Shoji Takagi AOI Pro. Inc. Production Manager
Koichi Iguchi Freelance Director
Andreas Johannessen TALENT GROUP Cinematographer
Yu Hirasawa Freelance Offline Editor
Akio Sakamaki jitto Online Editor
Tsuyoshi Sakado Freelance Mixer
Akihiko Miyara Onpa Sound Designer
Shinichi Mita KiKi inc. Stylist
Asami Nemoto Freelance Hair&Make-Up
Nicke Jacobsson TALENT GROUP Colorlist
Jeremy Brown Red Sneakers Film & TV Coordinator
Ichiro Yamaguchi HIP LAND MUSIC CORPORATION Singer
Masato Tachibana Hakuhodo DY music & pictures Inc. Casting
Takeshi Takada Alt.VFX VFX Executive Producer

Write a short summary of what happens in the film

Calorie Mate's balanced food is a supporter of people who keep thinking. In this film, Ichiro Yamaguchi, singer of the Japanese band Sakanaction is featured. He is a lone traveller who fights and keeps thinking in the field of music.

Tell the jury about the visual effects and summarise any relevant challenges or techniques.

We challenged ourselves to visualize what the singer has in his mind with use of VFX. The image of him wandering in a barren desert in search of an idea was like a lone traveller, a seeker.

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