Spikes Asia 2023

Title Brand Product / Service	Entrant Company	Location	Production Company	Location	Award
A01 Activation by Location or Proximity
AKIBA STEALTH UBISOFT JAPAN ASSASSIN'S CREED UNITY	DENTSU Tokyo	JAPAN	HAT Tokyo	JAPAN	Short List
LIVE NEWSFLASH BANNERS NIPPON TELEVISION NETWORK CORPORATION HAKONE EKIDEN	HAKUHODO Tokyo	JAPAN	AOI PRO. Tokyo	JAPAN
'MISSING CHILD' LOCK SCREENS SAVE THE CHILDREN SAVE THE CHILDREN	CHEIL HONG KONG	HONG KONG
WEARABLE_BANANA DOLE JAPAN DOLE BANANA	DENTSU Y&R Tokyo	JAPAN	DENTSU Tokyo DENTSU TEC Tokyo PUZZLE Tokyo	JAPAN
NIKE AQI: SAVING RUNNERS FROM DEATH BY POLLUTION NIKE RUNNING CLUB AND TRAINING CLUB	MINDSHARE CHINA Shanghai	CHINA
TWISTS & TURNS MELBOURNE WRITERS FESTIVAL CULTURAL FESTIVAL	J WALTER THOMPSON Melbourne	AUSTRALIA	RISK SOUND Melbourne TACTIFY Surry Hills	AUSTRALIA	Gold Spike
MAGIC RUNNING C’ESTBON MULENE FUNCTIONAL DRINKS	CHEIL Beijing	CHINA
DRIVE ON CASTROL BP CASTROL	LOWE VIETNAM Ho Chi Minh City	VIETNAM
PEDIGREE FOUND MARS PEDIGREE	COLENSO BBDO Auckland	NEW ZEALAND	FINCH Auckland	NEW ZEALAND	Silver
WE-FI ONE (SINGAPORE) CHARITY	J. WALTER THOMPSON SINGAPORE	SINGAPORE	MYREPUBLIC Singapore	SINGAPORE
FASHION STREET VIEW ME&CITY FAST FASHION CLOTHES	FRED & FARID SHANGHAI	CHINA
MEET METRO TOKYO METRO CO. SUBWAY	MEET & MEET Tokyo	JAPAN	MEET & MEET Tokyo DELTRO Tokyo	JAPAN
THE UPGRADE CHALLENGE AIR FRANCE NEW BUSINESS CABINS	FRED & FARID SHANGHAI	CHINA	HURRAH PRODUCTIONS Singapore	SINGAPORE	Bronze
A02 Augmented Mobile Experience
AGAINST AND WITH SMARTPHONES CANON EOS	BEIJING DENTSU ADVERTISING Beijing	CHINA
THE WORLD'S SMALLEST SHOWROOM AUDI VOLKSWAGEN KOREA AUTOMOBILE	DIGITALDIGM Seoul	SOUTH KOREA
NEWSPAPER FES!! THE HOKKOKU NEWSPAPERS CO. HOKKOKU NEWSPAPER	DENTSU Tokyo	JAPAN	DENTSU CREATIVE X Tokyo	JAPAN
ANDROID CHORUS GOOGLE JAPAN MOBILE	BIRDMAN Tokyo	JAPAN	CINQ Tokyo	JAPAN
THE VOICE DONOR 2.0 TENCENT WECHAT	PUBLICIS GUANGZHOU	CHINA	GUANGZHOU FILMAKER ADVERTISING Guangdong	CHINA	Short List
LIFELIVE SAMSUNG GEAR VR	LEO BURNETT SYDNEY	AUSTRALIA	RAPID VR Sydney	AUSTRALIA
SINGAPORE TIME WALK Google EDUCATION	MEDIAMONKS Hilversum	THE NETHERLANDS	MEDIAMONKS Singapore	SINGAPORE
HKD150 AR BANK NOTE HSBC 150TH ANNIVERSARY	MINDSHARE Hong Kong	HONG KONG			Short List
MEMORY RECALLER SAMSUNG SAMSUNG GALAXY	BBDO BANGKOK	THAILAND
THE FLYING FARM FRIESLANDCAMPINA VIETNAM DUTCH LADY 20+	LEO BURNETT VIETNAM Ho Chi Minh City	VIETNAM	ARNCO Jakarta	INDONESIA
A03 Networked Mobile Technology
THE LIFE SAVING TV PROJECT KT OLLEH TV	KOREA TELECOM Seoul	SOUTH KOREA			Short List
LOVE MODE PROCTER & GAMBLE REJOICE	LEO BURNETT HONG KONG	HONG KONG	CHERRYPICKS Hong Kong	HONG KONG
THE BIG ADVENTURE SEVEN NETWORK THE BIG ADVENTURE	MNET MOBILE Sydney	AUSTRALIA
WATCH IT WITH THE S6 SAMSUNG GALAXY S6	LEO BURNETT VIETNAM Ho Chi Minh City	VIETNAM	WIZARD Ho Chi Minh City BUTLERS, KINGS & QUEENS Barcelona KANTANA Ho Chi Minh City	VIETNAM SPAIN
4,000 PEOPLE'S MUSIC VIDEO GYAO GYAO!	HAKUHODO Tokyo	JAPAN
A04 Innovative Technology for Mobile
LOOK AT ME SAMSUNG ELECTRONICS SAMSUNG ELECTRONICS	CHEIL WORLDWIDE Seoul	SOUTH KOREA	DESIGNFEVER Seoul BREAKFAST FILM Seoul	SOUTH KOREA	Silver
MAGIC RUNNING C’ESTBON MULENE FUNCTIONAL DRINKS	CHEIL Beijing	CHINA
INTERACTIVE METRO CARRIAGE COCA- COLA GEORGIA COFFEE	CHEIL Beijing	CHINA
NZDRONIE TOURISM NEW ZEALAND SKI	WHYBIN\TBWA GROUP SYDNEY	AUSTRALIA	TBWA\DIGITAL ARTS NETWORK Sydney	AUSTRALIA	Short List
MYMACQUARIE AMP CAPITAL MYMACQUARIE APP	MNET MOBILE Sydney	AUSTRALIA
THE BIG ADVENTURE SEVEN NETWORK THE BIG ADVENTURE	MNET MOBILE Sydney	AUSTRALIA
I-PHONE5 CHARGING STATION SAMSUNG ELECTRONICS INDONESIA SAMSUNG S5	LEO BURNETT INDONESIA Jakarta	INDONESIA	ORANGE WATERLAND Jakarta	INDONESIA
HEART BEATS MUSIC SONY INDONESIA HEADPHONE	HAKUHODO I-STUDIO Tokyo	JAPAN	CODE GEARS Bangkok	THAILAND
LIFELIVE SAMSUNG GEAR VR	LEO BURNETT SYDNEY	AUSTRALIA	RAPID VR Sydney	AUSTRALIA
BARCODE CONNECTIONS WRIGLEY DOUBLEMINT	PROXIMITY CHINA Guangzhou	CHINA
KAO TV NHK TV PROGRAM	PARTY NY New York	USA	NHK EDUCATIONAL Tokyo BASCULE Tokyo	JAPAN	Bronze
PEEPHOLE PREVIEW MELBOURNE THEATRE COMPANY BIRDLAND	DDB GROUP MELBOURNE	AUSTRALIA
DAYLONG SUN SENSOR GALDERMA DAYLONG SUN PROTECTION	WUNDERMAN INTL PHILS Makati	THE PHILIPPINES
B01 Mobile Websites
MINUTE OF SILENCE - THE DAY THE INTERNET WENT SILENT MUTIARA MALAYSIA MINUTE OF SILENCE - MOBILE WEBSITE	McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya	MALAYSIA			Bronze
WHERE'S MY WALLET COMMONWEALTH BANK CARDLESS CASH	M&C SAATCHI Sydney	AUSTRALIA			Short List
SEA BREEZE W SIDED STORY FT SHISEIDO CO. SEA BREEZE DEO & WATER	AOI PRO. Tokyo	JAPAN	AOI PRO. Tokyo	JAPAN
DIGITAL PEEKABOO BONPOINT SPRING SUMMER 2015 COLLECTION	FRED & FARID SHANGHAI	CHINA
WARMING UP E-STORE THE NORTH FACE TNF100 ULTRA MARATHON	FRED & FARID SHANGHAI	CHINA
ADMAN DNA HAKUHODO INC. RECRUIT SITE FOR FRESHER	HAKUHODO I-STUDIO Tokyo	JAPAN
NEYMAR JR. CRAZY SKILLS PANASONIC CORPORATION NEYMAR JR. CRAZY SKILLS	BASCULE Tokyo	JAPAN	BASCULE Tokyo	JAPAN
SHAKEY'S PHILIPPINES MOBILE WEBSITE SHAKEY'S PHILIPPINES FOOD	MOBEXT Taguig	THE PHILIPPINES
C01 Producs
REV TRANSLATOR YAMAHA MOTOR CO. YAMAHA MOTOR	GREAT WORKS Tokyo	JAPAN

A01 Activation by Location or Proximity
AKIBA STEALTH
UBISOFT JAPAN / ASSASSIN'S CREED UNITY

DENTSU Tokyo

JAPAN

HAT
Tokyo

JAPAN

Short List
LIVE NEWSFLASH BANNERS
NIPPON TELEVISION NETWORK CORPORATION / HAKONE EKIDEN

HAKUHODO Tokyo

JAPAN

AOI PRO.
Tokyo

JAPAN
'MISSING CHILD' LOCK SCREENS
SAVE THE CHILDREN / SAVE THE CHILDREN

CHEIL HONG KONG

HONG KONG
WEARABLE_BANANA
DOLE JAPAN / DOLE BANANA

DENTSU Y&R Tokyo

JAPAN

DENTSU
Tokyo
DENTSU TEC
Tokyo
PUZZLE
Tokyo

JAPAN
NIKE AQI: SAVING RUNNERS FROM DEATH BY POLLUTION
NIKE / RUNNING CLUB AND TRAINING CLUB

MINDSHARE CHINA Shanghai

CHINA
TWISTS & TURNS
MELBOURNE WRITERS FESTIVAL / CULTURAL FESTIVAL

J WALTER THOMPSON Melbourne

AUSTRALIA

RISK SOUND
Melbourne
TACTIFY
Surry Hills

AUSTRALIA

Gold Spike
MAGIC RUNNING
C’ESTBON MULENE / FUNCTIONAL DRINKS

CHEIL Beijing

CHINA
DRIVE ON
CASTROL BP / CASTROL

LOWE VIETNAM Ho Chi Minh City

VIETNAM
PEDIGREE FOUND
MARS / PEDIGREE

COLENSO BBDO Auckland

NEW ZEALAND

FINCH
Auckland

NEW ZEALAND

Silver
WE-FI
ONE (SINGAPORE) / CHARITY

J. WALTER THOMPSON SINGAPORE

SINGAPORE

MYREPUBLIC
Singapore

SINGAPORE
FASHION STREET VIEW
ME&CITY / FAST FASHION CLOTHES

FRED & FARID SHANGHAI

CHINA
MEET METRO
TOKYO METRO CO. / SUBWAY

MEET & MEET Tokyo

JAPAN

MEET & MEET
Tokyo
DELTRO
Tokyo

JAPAN
THE UPGRADE CHALLENGE
AIR FRANCE / NEW BUSINESS CABINS

FRED & FARID SHANGHAI

CHINA

HURRAH PRODUCTIONS
Singapore

SINGAPORE

Bronze