Title Brand Product / Service Entrant Company Location Award
A01 Innovative Technology (incl. standalone solutions not in association with a brand or creative campaign)
FENCING VISUALIZED
SPORTS BIZ CO. / VISUAL MANIFESTATION SYSTEM
DENTSU Tokyo JAPAN
Short List
KEEPING FAMILIES TOGETHER COME HELL OR HIGH WATER
MERALCO (MANILA ELECTRIC COMPANY) / SALBA-BOTE FLOTATION DEVICE
DDB PHILIPPINES Taguig City THE PHILIPPINES
MIND READING TIRE
HANKOOK TIRE / THE NEXT DRIVING LAB
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
EYE PLAY THE PIANO
THE UNIVERSITY OF TSUKUBA’S SPECIAL NEEDS SCHOOLS / THE UNIVERSITY OF TSUKUBA’S SPECIAL NEEDS SCHOOLS
HAKUHODO KETTLE Tokyo JAPAN
Innovation Trophy
BEHAVIORAL INTELLIGENCE ENGINE FOR AGENCIES & BRANDS
SQREEMS TECHNOLOGIES / SOFTWARE SOLUTIONS
SQREEM TECHNOLOGIES Singapore SINGAPORE
LET'S WASH AND PLAY!
CHINA CHILDREN AND TEENAGERS FUND / PUBLIC AWARENESS MESSAGE
CHEILPENGTAI Beijing CHINA
ICPAPER: REDEFINING PAPER
MONDELEZ CHINA, BMW, NISSAN, ADIDAS / DIGITISED PAPER
CARAT CHINA Shanghai CHINA
BAIDU KUAISOU
BAIDU ONLINE NETWORK TECHNOLOGY (BEIJING) CO. / SMART CHOPSTICKS
BAIDU ONLINE NETWORK TECHNOLOGY (BEIJING) CHINA
Short List
HEALTHY EVERYDAY
YILI MEIYITIAN HIGH - END ACTIVE LACTIC ACID BACTERIA BEVERAGE / ACTIVE LACTIC ACID BACTERIA BEVERAGE
CHEIL Beijing CHINA
PEPPER
SOFTBANK / SOFTBANK ROBOTICS / COMMUNICATION PARTNER ROBOT
DENTSU Tokyo JAPAN
Short List
MOEDICT PROJECT
/ MULTILINGUAL CROWDSOURCED DICTIONARY PROJECT
G0V Taichung City CHINESE TAIPEI
A02 Creative Innovation (incl. business solutions in association with a brand or creative campaign)
A MESSAGE TO SPACE
HYUNDAI MOTOR COMPANY / HYUNDAI MOTOR COMPANY
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
BLACK ICE
PROCTER & GAMBLE / PANTENE
GREY GROUP Singapore SINGAPORE
TALKABLE VEGETABLES
HUG MART / SUPERMARKET
HAKUHODO Tokyo JAPAN
CLOSER
GOOGLE / TAPPING THE POWER OF GOOGLE TO BRING MUSIC FANS CLOSER
JACK MORTON WORLDWIDE Singapore SINGAPORE
FINDING INTEL QUALIFIED PROSPECTS IN REAL-TIME
INTEL / B2B
OMD CHINA Shanghai CHINA
THE WORLD'S FIRST BILLBED
MOLTYFOAM / MATTRESSES
BBDO PAKISTAN Lahore PAKISTAN
THE MAGIC OF BUBBLES
JOHNSON & JOHNSON CONSUMER (THAILAND) / BABY TOP-TO-TOE
IPG MEDIABRANDS Bangkok THAILAND
REDUCE SPEED DIAL
VOLKSWAGEN / VOLKSWAGEN
COLENSO BBDO Auckland NEW ZEALAND
Short List
SLIDELINER
SAMSUNG / CURVED HDTV
TRAFFIK Sydney AUSTRALIA
MAGIC MIRROR ON THE WALL
CHOW SANG SANG / JEWELLERY
MIRUM HONG KONG HONG KONG
A 'TWINKLE SURPRISE'
STARBUCKS / APP-POWERED HOLOGRAPHIC GREETINGS
MIRUM HONG KONG HONG KONG
MAGIC RUNNING
YILI MEIYITIAN HIGH - END ACTIVE LACTIC ACID BACTERIA BEVERAGE / ACTIVE LACTIC ACID BACTERIA BEVERAGE
CHEIL Beijing CHINA
BUGS HUNTER
MICROAD / BUGS HUNTER
MICROAD Tokyo JAPAN
LIGHT OF SPEED
NIKE / ZOOM
MINDSHARE CHINA Shanghai CHINA
SAVING RUNNERS FROM DEATH BY POLLUTION
NIKE / RUNNING CLUB AND TRAINING CLUB
MINDSHARE CHINA Shanghai CHINA
KINETIC ENERGY SHOE
GREEN CROSS VIETNAM / THE SHOE THAT GENERATES POWER WITH EVERY STEP
DDB GROUP VIETNAM Ho Chi Minh City VIETNAM
THE DOLMIO PEPPER HACKER
MARS FOOD AUSTRALIA / DOLMIO
CLEMENGER BBDO SYDNEY AUSTRALIA
Short List
CATSTACAM
MARS PETCARE AUSTRALIA / WHISKAS
CLEMENGER BBDO SYDNEY AUSTRALIA
CODRIVER
CHEVROLET COLORADO / A VIRTUAL TEST DRIVE PLATFORM
ISOBAR Melbourne AUSTRALIA
PANICOUPON
CULTURE CONVENIENCE CLUB / PANICOUPON
HAKUHODO Tokyo JAPAN
INTERACTIVE METRO CARRIAGE
COCA-COLA / GEORGIA COFFEE
CHEIL Beijing CHINA
CROSSWORD TARGETING
MERCEDES-BENZ JAPAN / MERCEDES-BENZ JAPAN
HAKUHODO Tokyo JAPAN
LIFELIVE
SAMSUNG / GEAR VR
LEO BURNETT SYDNEY AUSTRALIA
Short List
LIFE SAVING DOT
TALWAR BINDI / BINDI
GREY GROUP Singapore SINGAPORE
Grand Prix
ALONE: THE OCULUS RIFT EXPERIENCE
AETN ASIA / TV SHOW
GOVT SINGAPORE Singapore SINGAPORE
WELCOME HOME
AIRBNB / AIRBNB
GOVT SINGAPORE Singapore SINGAPORE
PRICELESS NEW YEAR’S EVE
MASTERCARD / MASTERCARD
TBWA\DIGITAL ARTS NETWORK Singapore SINGAPORE
STANDARD CHARTERED MARATHON 2015 DIGITAL QUEUE
SPECTRUM WORLDWIDE / SPORTS EVENT MANAGEMENT
SOCIALYSE Singapore SINGAPORE
AN ALBUM OF WHAT YOU WILL PHOTOGRAPH
NIKON JAPAN / WILLBUM
BEACON COMMUNICATIONS Tokyo JAPAN
REBIRTH AFTER READING
FRIENDS OF NATURE / FADING INK
CHEIL Beijing CHINA
Short List
HEARTOGRAPHY
NIKON SINGAPORE / NIKON
J. WALTER THOMPSON SINGAPORE SINGAPORE
AU UNLIMITED FUTURE LABORATORY
KDDI CORPORATION / WEB COMMUNICATION
HAKUHODO Tokyo JAPAN
LOOK AT ME
SAMSUNG ELECTRONICS / SAMSUNG ELECTRONICS
CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
WOOFI
JAKARTA ANIMAL AID NETWORK / PUBLIC SERVICE
BBDO INDONESIA Jakarta INDONESIA
DIABETEST
TOPLI TISSUES / DIABETEST
DENTSU INDONESIA Jakarta INDONESIA
Short List
CLEAN AIR IN A BOX
VOLKSWAGEN GROUP CHINA / VEHICLES
DDB CHINA GROUP Shanghai CHINA