Title Brand Product / Service Entrant Company Location Award
C01 Acquisition & Retention
FARM RAK - THE SEEDING FRIENDSHIP PROJECT
SC ASSET
HOUSING DEVELOPMENT
J. WALTER THOMPSON BANGKOK THAILAND
C02 Product Launch/re-Launch
JUST
WWF
JUST
LEO BURNETT SYDNEY AUSTRALIA
4G4GOOD
STARHUB
4G
DDB GROUP SINGAPORE SINGAPORE
Short List
FLYING SHOE STORE
CROCS
NORLIN
ENJIN Tokyo JAPAN
LIFELIVE
SAMSUNG
GEAR VR
LEO BURNETT SYDNEY AUSTRALIA
#MYFAMILYCAN
SPC ARDMONA
PACKAGED FRUIT AND VEGETABLES
LEO BURNETT MELBOURNE AUSTRALIA
TRUE WETSUITS
QUIKSILVER JAPAN
WETSUITS
TBWA\HAKUHODO Tokyo JAPAN
THE KICK-BAG JOURNEY
AMERICAN TOURISTER
VIVOLITE LUGGAGE
CJ WORX Bangkok THAILAND
Silver
SAVE THE BITES
7-ELEVEN AUSTRALIA
KRISPY KREME GLAZED BITES
ISOBAR Melbourne AUSTRALIA
D01 Fast Moving Consumer Goods
OPENING GOOD TIMES
CALBEE FOUR SEAS CO.
CALBEE
LEO BURNETT HONG KONG HONG KONG
LOVE MODE
PROCTER & GAMBLE
REJOICE
LEO BURNETT HONG KONG HONG KONG
COOKING FRESHNESS GUIDE
NICONICO YASAI
PACKAGING LABEL
Y&R VIETNAM Ho Chi Minh City VIETNAM
ANTI-BACTERIAL RED PACKET
UNILEVER CHINA
LIFEBUOY TOTAL 10 BAR SOAP
BBH CHINA Shanghai CHINA
Short List
MOM'S FIRST BIRTHDAY
P&G
PAMPERS
BEACON COMMUNICATIONS Tokyo JAPAN
KIPPU KAT
NESTLE JAPAN
KIT KAT
J. WALTER THOMPSON JAPAN Tokyo JAPAN
INTERACTIVE SHOP WINDOW LOOKS
AINZ&TULPE
COSMETICS STORE
PUZZLE Tokyo JAPAN
#MYFAMILYCAN
SPC ARDMONA
PACKAGED FRUIT AND VEGETABLES
LEO BURNETT MELBOURNE AUSTRALIA
Short List
THE DOLMIO PEPPER HACKER
MARS FOOD AUSTRALIA
DOLMIO
CLEMENGER BBDO SYDNEY AUSTRALIA
CONSUMER 360
HINDUSTAN UNILEVER
HINDUSTAN UNILEVER
PHD INDIA Mumbai INDIA
SHANGHAI FASHION SHOW PARTY GLITCH INVITATION
DIESEL
A GLITCH INVITATION SPREAD ON SOCIAL MEDIA
FRED & FARID SHANGHAI CHINA
D02 Consumer Products (incl. Durable Goods)
THE EVEREADY BOOK OF PLAY
ENERGIZER MALAYSIA
BATTERY AND TORCHLIGHTS
TBWA GROUP KUALA LUMPUR MALAYSIA
DIVE IN THE DESERT
SAMSUNG
GEAR VR
LEO BURNETT SYDNEY AUSTRALIA
LOOK AT ME
SAMSUNG ELECTRONICS
SAMSUNG ELECTRONICS
CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
THE TEST DRIVE BILLBOARD
LAND ROVER
LAND ROVER
Y&R SINGAPORE SINGAPORE
THE WORLD'S FIRST BILLBED
MOLTYFOAM
MATTRESSES
BBDO PAKISTAN Lahore PAKISTAN
FANS & ROADS
TOYOTA
LAND CRUISER SERIES
DELPHYS Tokyo JAPAN
I-PHONE5 CHARGING STATION
SAMSUNG ELECTRONICS INDONESIA
SAMSUNG S5
LEO BURNETT INDONESIA Jakarta INDONESIA
TRY ON SIGNAGE
CROCS
CLASSIC
ENJIN Tokyo JAPAN
LIFELIVE
SAMSUNG
GEAR VR
LEO BURNETT SYDNEY AUSTRALIA
Short List
THE XTREME DELIVERY
NISSAN MOTOR CO.
X-TRAIL
TBWA\HAKUHODO Tokyo JAPAN
TRUE WETSUITS
QUIKSILVER JAPAN
WETSUITS
TBWA\HAKUHODO Tokyo JAPAN
Short List
SACRED GROUND
ADIDAS
SPORTING GOODS
WHYBIN\TBWA GROUP MELBOURNE AUSTRALIA
DONE IN ONE
LG
15KG WASHING MACHINE
GPY&R Sydney AUSTRALIA
FRYING PAN RELAY
TV SHOPPING LABORATORY CO.
FRYING PAN
DENTSU Tokyo JAPAN
REUNION SHOWROOM
PHILIPS ELECTRONICS SINGAPORE
PHILIPS NOODLE MAKER
IRIS WORLDWIDE Singapore SINGAPORE
#JACKET OFF# REVEAL THE GS IN YOUR HEART!
SHANGHAI GENERAL MOTORS
LOWE CHINA Shanghai CHINA
THE POWER OF WRITING
THAI SAMSUNG ELECTRONICS CO.
SAMSUNG GALAXY NOTE 4
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
WATCH IT WITH THE S6
SAMSUNG
GALAXY S6
LEO BURNETT VIETNAM Ho Chi Minh City VIETNAM
FASHION EMERGENCY BOX
LILY
APPAREL
FRED & FARID SHANGHAI CHINA
FASHION STREET VIEW
ME&CITY
FAST FASHION CLOTHES
FRED & FARID SHANGHAI CHINA
GREAT WARM UP CUP
THE NORTH FACE
TNF100 ULTRA MARATHON
FRED & FARID SHANGHAI CHINA
Short List
WARMING UP E-STORE
THE NORTH FACE
TNF100 ULTRA MARATHON
FRED & FARID SHANGHAI CHINA
D03 Travel, Leisure & Retail (including e-commerce & restaurants)
TALKABLE VEGETABLES
HUG MART
SUPERMARKET
HAKUHODO Tokyo JAPAN
MORNING LIKE A KING
BURGER KING
BURGER KING
CHEIL WORLDWIDE Seoul SOUTH KOREA
INFREQUENT FLYERS CLUB
TIGERAIR
INFREQUENT FLYERS CLUB
McCANN MELBOURNE AUSTRALIA
Silver
I HATE THAILAND
TOURISM AUTHORITY OF THAILAND
TOURISM AUTHORITY OF THAILAND
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
Short List
MUAY THAI HOTEL
TOURISM AUTHORITY OF THAILAND
MUAY THAI HOTEL
BBDO BANGKOK THAILAND
HIDE 'N RIDE
HIRAKATA PARK
AMUSEMENT PARK
HAKUHODO Tokyo JAPAN
BOOKABLE BOOKS
AIRBNB
AIRBNB
TBWA\SINGAPORE SINGAPORE
THE WORLD'S SMALLEST SCREENING ROOM
AIRBNB
AIRBNB
TBWA\SINGAPORE SINGAPORE