Spikes Asia 2023

Title Brand Product / Service	Entrant Company	Location	Award
B01 Corporate Image & Information
PLASTIC BOTTLE LIFE VEST NUTIFOOD NUTRITION PRODUCTS	Y&R VIETNAM Ho Chi Minh City	VIETNAM	Short List
SEE THE AD-HERO TAIPEI ASSOCIATION OF ADVERTISING AGENCIES ADVERTISING FESTIVAL	ADK TAIWAN	CHINESE TAIPEI
SEESTAGRM TOP CHAROEN OPTICAL THE GLASSES ELDERLY IN PRINCESS MAHA CHAKRI SIRINDHORN PROJECT	J-CONNECT Bangkok	THAILAND
THE AVERAGE EMPLOYEES HAKUHODO / HAKUHODO DY MEDIA PARTNERS HAKUHODO / HAKUHODO DY MEDIA PARTNERS	HAKUHODO Tokyo	JAPAN
IT'S FEEDING TIME CRONULLA SHARKS RUGBY SPORTS CLUB	GPY&R Sydney	AUSTRALIA
LOOK ADK ADK ADK	ASATSU-DK Tokyo	JAPAN
TIRE KIMONO TOYO TIRE & RUBBER TOYO TIRE & RUBBER	McCANN ERICKSON JAPAN Tokyo	JAPAN
EYES ON THE ROAD VOLKSWAGEN VOLKSWAGEN	OGILVYONE BEIJING	CHINA
#THEWORLDS1STCROWDSOURCED3DPRINTEDQRCODELIVESTREAMEDVIAGOPROTOSMARTPHONEDRONEDEL ADMA CREATIVE FUEL	CUMMINS & PARTNERS Melbourne	AUSTRALIA	Short List
NRMA-CRASHED CAR SHOWROOM INSURANCE AUSTRALIA GROUP INSURANCE	WHYBIN\TBWA GROUP SYDNEY	AUSTRALIA
MOVE IT FOR MANNY LBC EXPRESS PHILIPPINES LOGISTICS PROVIDER	HAVAS MEDIA ORTEGA Makati City	THE PHILIPPINES
B02 Fast Moving Consumer Goods
THE SANDWICH SHELF TALKER KEM CHICKS KEM CHICKS FOOD	DENTSU SPARKS Jakarta	INDONESIA
WATER EYE PERFORMANCE GLAXOSMITHKLINE SINGAPORE EYE MO	GREY GROUP Singapore	SINGAPORE
MOZZIE BOX SP BREWERY SP LAGER	GPY&R Brisbane	AUSTRALIA	Short List
COKE 2ND LIFE CAPS COCA-COLA COKE 2ND LIFE FREE BOTTLE CAPS	OGILVY BEIJING	CHINA	Short List
TUI BEER PLUMBER HEINEKEN NEW ZEALAND TUI BEER	SAATCHI & SAATCHI Auckland	NEW ZEALAND	Bronze
TUI CATCH A MILLION HEINEKEN NEW ZEALAND TUI BEER	APOLLONATION Auckland	NEW ZEALAND	Silver
SOCCERS MARS JAPAN SNICKERS	I&S BBDO Tokyo	JAPAN
AUSTRALIAN CHERRIES - SPIT OR MISS HORTICULTURE AUSTRALIA HORTICULTURE/FOOD	THE HALLWAY Sydney	AUSTRALIA
FLAVOURS OF WA BROWNES FLAVOURED MILK	MEERKATS Perth	AUSTRALIA
OMO PLAY BOTTLE UNILEVER OMO LAUNDRY DETERGENT	OGILVY & MATHER SINGAPORE	SINGAPORE
REVERSIBLE BARCODE LIFE NUTRITION HEALTH SUPPLEMENTS	CHEIL HONG KONG	HONG KONG
HIBIKI GLASS SUNTORY HOLDINGS SUNTORY WHISKY HIBIKI	HAKUHODO KETTLE Tokyo	JAPAN	Short List
SCANDAL SHAVE P&G CHINA GILLETTE	BBDO CHINA Shanghai	CHINA
LYRIC COKE COCA-COLA GREATER CHINA COCA-COLA	ISOBAR Shanghai	CHINA
3D ON THE ROCKS SUNTORY HOLDINGS SUNTORY WHISKY	TBWA\HAKUHODO Tokyo	JAPAN	Silver
SLURPEE XPANDINATOR 7-ELEVEN SLURPEE	LEO BURNETT MELBOURNE	AUSTRALIA
GUM MESSAGES WRIGLEY CONFECTIONERY (CHINA) DOUBLEMINT	PROXIMITY CHINA Guangzhou	CHINA
BREAD CLOCK YAMAZAKI BAKING FUNWARI BREAD	ADK JAPAN Tokyo	JAPAN
SIGNATURE BOTTLE AERSHAN MINERAL WATER MINERAL WATER	CHEIL Beijing	CHINA
COCA-COLA HAPPINESS CAMERA COCA-COLA COCA-COLA	CHEIL WORLDWIDE Seoul	SOUTH KOREA
HUGGIES HOSPITAL ENGAGEMENT- REACHING THE MOM'S FIRST HINDUSTAN UNILEVER - KIMBERLY CLARK HUGGIES DIAPER	MINDSHARE FULCRUM Mumbai	INDIA
RADIANT RETURN PZ CUSSONS LAUNDRY DETERGENT	DDB GROUP MELBOURNE	AUSTRALIA	Bronze
PLAY BASKETBALL ON A SOCCER FIELD YUM! RESTAURANTS (CHINA) INVESTMENT COMPANY KFC'S BASKETBALL COUNTER-ATTACK	BBDO CHINA Shanghai	CHINA
FUNFAIR IN YOUR MOUTH CAMPAIGN EBARA FOODS INDUSTRY EBARA VEGETABLE PICKLING BASE	BEACON/LEO BURNETT Tokyo	JAPAN
IPL SPECIAL EDITION CANS PEPSI INDIA PEPSI	JWT INDIA Mumbai	INDIA
LABELS AGAINST WOMEN P&G PHILIPPINES PANTENE	BBDO GUERRERO Makati City	THE PHILIPPINES
PERFECT PARTNER PIPER-HEIDSIECK ROSE SAUVAGE CHAMPAGNE	JACK MORTON WORLDWIDE Sydney	AUSTRALIA
KFC PHONE STACK KFC KFC BRAND	BBDO PROXIMITY MALAYSIA Kuala Lumpur	MALAYSIA	Bronze
RECYCLASS MONDELEZ PHILIPPINES TANG	OGILVY & MATHER PHILIPPINES Makati City	THE PHILIPPINES
VOTE MOTHER DALDA FOODS DALDA FOODS	MINDSHARE PAKISTAN Karachi	PAKISTAN
HOME CIRCUS UNILEVER UNILEVER	MINDSHARE VIETNAM Ho Chi Minh City	VIETNAM
SUNLIGHT FESTIVAL OF LIGHT UNILEVER SUNLIGHT	MINDSHARE Colombo	SRI LANKA
SUNLIGHT PETALS UNILEVER SUNLIGHT	MINDSHARE Colombo	SRI LANKA
TRESEMME INNER TOP MODEL UNILEVER TRESEMME	MINDSHARE ASIA PACIFIC Singapore	SINGAPORE
MAXIBON HANGRYMAN PETERS ICE CREAM MAXIBON	LEO BURNETT MELBOURNE	AUSTRALIA
THE GRAZIA EXPERIMENT P&G INDIA GILLETTE	BBDO INDIA Mumbai	INDIA
CORNETTO RED UNILEVER CORNETTO	MINDSHARE Singapore	SINGAPORE
SUPERSTAR SWEAT PEPSICO PHILIPPINES GATORADE	DDB PHILIPPINES Taguig City	THE PHILIPPINES
B03 Consumer Products (incl. durable goods)
AIR-OIL PHILIPS PHILIPS AIR FRYER	OGILVY & MATHER SINGAPORE	SINGAPORE

B01 Corporate Image & Information
PLASTIC BOTTLE LIFE VEST
NUTIFOOD / NUTRITION PRODUCTS

Y&R VIETNAM Ho Chi Minh City

VIETNAM

Short List
SEE THE AD-HERO
TAIPEI ASSOCIATION OF ADVERTISING AGENCIES / ADVERTISING FESTIVAL

ADK TAIWAN

CHINESE TAIPEI
SEESTAGRM
TOP CHAROEN OPTICAL / THE GLASSES ELDERLY IN PRINCESS MAHA CHAKRI SIRINDHORN PROJECT

J-CONNECT Bangkok

THAILAND
THE AVERAGE EMPLOYEES
HAKUHODO / HAKUHODO DY MEDIA PARTNERS / HAKUHODO / HAKUHODO DY MEDIA PARTNERS

HAKUHODO Tokyo

JAPAN
IT'S FEEDING TIME
CRONULLA SHARKS / RUGBY SPORTS CLUB

GPY&R Sydney

AUSTRALIA
LOOK ADK
ADK / ADK

ASATSU-DK Tokyo

JAPAN
TIRE KIMONO
TOYO TIRE & RUBBER / TOYO TIRE & RUBBER

McCANN ERICKSON JAPAN Tokyo

JAPAN
EYES ON THE ROAD
VOLKSWAGEN / VOLKSWAGEN

OGILVYONE BEIJING

CHINA
#THEWORLDS1STCROWDSOURCED3DPRINTEDQRCODELIVESTREAMEDVIAGOPROTOSMARTPHONEDRONEDEL
ADMA / CREATIVE FUEL

CUMMINS & PARTNERS Melbourne

AUSTRALIA

Short List
NRMA-CRASHED CAR SHOWROOM
INSURANCE AUSTRALIA GROUP / INSURANCE

WHYBIN\TBWA GROUP SYDNEY

AUSTRALIA
MOVE IT FOR MANNY
LBC EXPRESS PHILIPPINES / LOGISTICS PROVIDER

HAVAS MEDIA ORTEGA Makati City

THE PHILIPPINES

B03 Consumer Products (incl. durable goods)
AIR-OIL
PHILIPS / PHILIPS AIR FRYER

OGILVY & MATHER SINGAPORE

SINGAPORE