WHAT’S SIMPLE NOW WON’T BE SIMPLE WHEN YOU RETIRE

TitleWHAT’S SIMPLE NOW WON’T BE SIMPLE WHEN YOU RETIRE
BrandMANULIFE (INTERNATIONAL)
Product / ServiceMANULIFE RETIREMENT PLANNING
CategoryD02. Small Scale Special Solutions
EntrantDDB GROUP HONG KONG, HONG KONG
Entrant Company DDB GROUP HONG KONG, HONG KONG
Advertising Agency DDB GROUP HONG KONG, HONG KONG
Media Agency PHD HONG KONG, HONG KONG

Credits

Name Company Position
Jeffry Gamble DDB Group Hong Kong Chief Creative Officer
May Wong DDB Group Hong Kong Creative Director
Asawin Phanichwatana DDB Group Hong Kong Creative Director
Jeffry Gamble DDB Group Hong Kong Copywriter
Jesse Wong DDB Group Hong Kong Copywriter
Emily Law DDB Group Hong Kong Copywriter
Asawin Phanichwatana DDB Group Hong Kong Art Director
Nateepat Jaturonrasmi DDB Group Hong Kong Art Director
Leslie Wong DDB Group Hong Kong Art Director
Vinza Chu DDB Group Hong Kong Art Director
Kiki Wong DDB Group Hong Kong Designer
Denise Wong DDB Group Hong Kong Agency Producer
Alex Li DDB Group Hong Kong Agency Producer
Calvin Chow DDB Group Hong Kong Account Services
Fiona Ho DDB Group Hong Kong Account Services
Jerry Lee Photographer
Jacky Chee Photographer

Execution

• Coffee sleeve at café • Coffee sleeve at sandwich stand • Sushi belt POP • Takeaway countertop • Food court tabletop • Wobbler at local clinic • Tent card at travel agent